Ecommerce
From boring to brilliant: How ChatGPT can help you revamp lackluster product descriptions
In this blog post, we'll show you how ChatGPT can help you revamp lackluster product descriptions and increase sales by not only making them more appealing, persuasive, and informative to shoppers but also keyword-rich and marketing-channel ready.
Improving Sales with Better Data Feed Management
A well-managed data feed ensures that your products are displayed correctly and attractively across all platforms, from Google Shopping to Amazon and beyond. Keep reading to discover how enhancing your sales is achievable through improved data feed management.
How Lists Are Reshaping the Landscape of Ecommerce Advertising
Traditional attribute management in ecommerce often involves rigid product data structures. GoDataFeed's Lists feature challenges this status quo. With Lists, you're not just managing product data; you're curating it. Keep reading to uncover the magic of our Lists for yourself.
Why Clean, Structured Product Data Matters for Your Ecommerce Campaigns
Product data is a linchpin for ecommerce success in the digital marketplace. Read on to learn why your product data matters so much for your ecommerce campaigns.
Navigating the Shift to Digital Commerce in the Retail Industry
Digital commerce still gradually eating up more and more of how we buy goods. In 2023, it's expected that over 20% of all retail will take place online. So, it's clear that retailers need to adapt to digital commerce or get left behind. But where should you start? Let's review.
The Top Ten Most Popular Ecommerce Podcasts in 2023
Here are the 10 most popular ecommerce podcasts in 2023. Each of these podcasts brings something unique to the table, whether it's through in-depth interviews, expert analysis, or actionable advice. Grab your headphones, tune in, and elevate your ecommerce expertise with these must-listen podcasts.
11 Artificial Intelligence Tools that Will Grow Your Ecommerce Sales Without You Lifting a Finger
Artificial intelligence continues to become more sophisticated with each passing day. That is why businesses are increasingly relying on AI and its dynamic capabilities to optimize the critical aspects of their business. Read on to find out more!
How Will Machine Learning Be Used in Ecommerce in 2023 (and Beyond!)
Retail ecommerce sales are expected to reach $8.1 trillion by 2026. This means more ecommerce players will join the already crowded space. In other words, even higher competition. Artificial intelligence and machine learning are key components of the underlying infrastructure that brands and retailers are using to keep customers engaged and offer them the most optimal experience. Based on our research, we have compiled a list of the top 7 machine learning trends in ecommerce that are likely to define customer experiences.
Top 10 Ecommerce Tools to Get Your Shop to Its First $1M and Beyond
Optimization is something that’s always top of mind. After you’ve added exit pop-ups to your website, think about improving your product reviews. After you’ve optimized your product reviews, think about adding UGC. On and on it goes. In this article, we share 10 tools that will help you optimize your ecommerce business, so that you can generate more revenue. Let’s get your shop to its first $1M!
6 Best Practices for Live Chat Communication
Live chat is a challenging, yet powerful communication channel. When done right, it can become an indispensable tool for engagement. In this blog post we look at ways to boost sales simply by executing a sound chat strategy.
Feed Audit 101: Master Your Data Feed Marketing Strategy with These 9 Questions
We've broken down the steps to mastering your data feed marketing strategy. Read on to learn how to make the process as painless as possible.
New in GoDataFeed: Q3 Optimizations, Integrations, and Updates
At GoDataFeed, we are always looking for ways to improve our software to give you the best experience. During Q3, our team worked on a few updates that will make managing your feed and products a lot easier than before. Read on to see more!
11 Free Automation Tools to Streamline Ecommerce Tasks:
Marketing automation is one crucial step that allows professionals to upgrade from a good business to a great one. In this article, we’ve rounded up 11 free automation tools that can help you with your email marketing, inventory management, website optimization, and more.
What Nostradamus Predicted for Ecommerce in 2023
Digital retail was on the rise pre-covid, but consumer behavior has changed considerably since the pandemic hit. Below are 5 major trends we're seeing in our crystal ball for 2023 and beyond.
Debunking 5 Common Myths About DIY Product Photography
But people usually have a lot of misconceptions about DIY photography. Today we’ll debunk 5 of the most common myths around DIY product photography. We'll also touch on how you can get started on your DIY product photography journey.
The Critical Role of Feed Management in Ecommerce
It's no wonder so many ecommerce managers opt to pay thousands of dollars to have someone else manage their product feeds. Feed management, in particular, involves tight, scaling demands that are best handled by a dedicated team specialist. Unfortunately, feed management is often priced out of reach for most online retailers. Using feed management services is often a luxury reserved for big-budget merchants until now.
ROAS Checklist: 10 Simple Tests for Your Ecommerce Ads
When people search for products, browse social, and shop on marketplaces, there are thousands of advertisers vying for their attention. So how do you win the click – and the sale? Use these 10 simple tests to create engaging, enticing ecommerce ads.
8 Steps to Creating a Product Page that Converts (with Examples)
Conversion Rate Optimization is the art and science of persuading delighting customers into buying. As ecommerce marketers, that means increasing how many people buy our product. It can also mean increasing how much shoppers spend while they’re in our store. It can even mean getting shoppers to share their love of a product. Whatever your goal, CRO can help.
More Free Ways to Reach Shoppers this Holiday Season
Paid shopping ads, marketplaces, and social commerce ads are a great way to “cut to the front of the line” to reach qualified shoppers. But if you’re not using alternative — and free — methods of reaching your audience, you’re leaving sales on the table.
11 Ecommerce Myths You Should Start Ignoring Today
Yes, anyone can find success selling online — under the right circumstances. Unfortunately there’s a lot of outdated, misleading, and outright incorrect advice out there. Follow enough bad advice and your business can suffer. That’s why we’re here to set the record straight.
Holiday Prep Checklist for Online Retailers (2021)
With so many people turning to the Internet for their holiday purchases, are you ready to claim your share of the holiday sales cache? Here's a checklist of things you should consider when preparing for the holidays.
This Month in Ecommerce - April 2021
Missed out on some of the month's most important ecommerce developments? No worries, we've got you covered.
This Month in Ecommerce - March 2021
Missed out on some of the month's most important ecommerce developments? No worries, we've got you covered.
This Month in Ecommerce - February 2021
Missed out on some of the month's most important ecommerce developments? No worries, we've got you covered.
The New TikTok Challenge: Ecommerce
Everyone loves a good TikTok challenge. Unless you’re talking about ecommerce. The challenge? Breaking through a massively popular platform whose audience is wildly different from that of other channels.
5 Tips for Effective Product Images
By providing customers with good product visuals, you do more than just make sales, you build brand trust. Reference these tips to improve your presentation across all sales channels.
This Month in Ecommerce - January 2021
Missed out on some of the month's most important ecommerce developments? No worries, we've got you covered.
This Month in Ecommerce - December 2020
Missed out on some of the month's most important ecommerce developments? No worries, we've got you covered.
This Month in Ecommerce - November 2020
Missed out on some of the month's most important ecommerce developments? No worries, we've got you covered.
This Month in Ecommerce - October 2020
Missed out on some of the month's most important ecommerce developments? No worries, we've got you covered.
The 2020 Ecommerce Marketer’s Guide to the Holidays
The holiday season is upon us. If you haven’t started planning, then it’s about time that you do – and if you’ve already started, it’s time to ramp that up too.
COVID-19 Resources & Information for Online Retailers
To help sellers navigate these uncertain times, we are sharing a list of resources from around the retail industry, the ecommerce community and beyond.
2020 Ecommerce Channel Mix [Infographic]
The ecommerce landscape has seen quite a bit of change over the past decade. These are the most viable platforms to consider for your omnichannel marketing strategy.
Cross-Border Sales On Your Mind? Interview With Gil Elias
We sat down with ecommerce expert and CEO of American Outlets, Gil Elias, to talk about global exporting, localization, and more. Check out what he had to say!
New in GoDataFeed: Squarespace Integration
A new platform has joined our catalog of integrations. We're thrilled to announce that GoDataFeed now integrates with Squarespace!
'Tis the Season: 2019 Holiday Season Ecommerce Overview
We're now half way into November and it already feels like the holiday machine is in full force. To hype you up for what's to come, we put together a holiday infographic.
Top Ecommerce Channels Tip Sheet (2019)
With the holiday season around the corner, there's plenty to be mindful of. Here's are some optimization tips for the top ecommerce channels of the year.
The Dynamic Appeal of Social Product Ads
Listing your products on shopping engines and marketplaces is important, but you shouldn't stop there. You need to meet your audience where they hang out, on their social feeds.
SEO and PPC: Better Together
Oftentimes, retailers fail to recognize the SEO and PPC are close friends in ecommerce. But what makes them better together?
Voice Marketing & Why Ecommerce Should Listen
With the growing popularity of virtual assistants like Google Assistant and Amazon's Alexa, the way we shop is changing. It’s time to start thinking about what this means for online retailers.
This Week in Ecommerce: August 16, 2019
Afraid you missed something this week? Here's a recap of all the noteworthy ecommerce news that you might have missed.
"Ok Google" Find Me More Shoppers
With devices like Amazon Echo and Google Home, people are getting used to the idea of verbally controlling their environment. So how do you take advantage of voice search while the competition is still relatively minimal?
This Week in Ecommerce: August 9, 2019
We've scoured the Internet for you – here's a collection of all the news what stood out to us on the week of August 9, 2019.
This Week in Ecommerce: August 2, 2019
It's that time again – here's a collection of all the news what stood out to us on the week of August 2, 2019.
This Week in Ecommerce: July 26, 2019
Developments, updates, and announcements; here's what stood out to us on the week of July 26, 2019.
Demystifying 5 Shopping Ad Myths
If you're not already using Google Shopping ads, what's holding you back? The PPC waters might be murky now, but we’re sure things will be clearer after we debunk these five Google Shopping/PPC ad myths.
This Week in Ecommerce: July 19, 2019
Developments, updates, and announcements; here's what stood out to us on the week of July 19, 2019.
Point of Sale Financing: A New Way to Pay
Millennials and Gen Z shoppers are rapidly taking over as the primary spenders in the economy. However, these groups are much more reluctant to make impulsive purchases or stretch themselves thin financially. Additionally, credit card applications are down – especially those who have been previously denied.
This Week in Ecommerce: July 12, 2019
Developments, updates, and announcements; here's what stood out to us on the week of July 12, 2019.
This Week in Ecommerce: June 21, 2019
Pinterest this week launched a brand new search engine feature called ‘Complete the Look.’ This application recommends fashion and home decor items to Pinterest-users based on any image they search for or pin. With so many shoppers using the social media platform, ‘Complete the Look’ creates a gateway for more effective ecommerce.
How Merchants Benefit From Cross-Border Selling With American Outlets
With no shortage of obstacles in the way, selling cross-border can seem out of reach for U.S. merchants. But this shouldn't stop anyone from taking a good long look at the benefits of selling internationally, as it has a huge impact on profits for those that crack the code.
7 Key Performance Indicators for Ecommerce Marketing
How do you know if your campaigns are actually successful? By using these 7 KPIs.
International Ecommerce: 5 Channels that Deliver a Global Audience
Finding an international audience can be daunting. Use these channels for a smoother transition.
Classic SEO Principles That Will Revitalize Your Product Listings
Use these traditional SEO principles to give your ecommerce campaigns a boost.
10 Simple Steps to Improving Your Ecommerce Branding
Branding is the name of the game. Learn how to boost your online branding with these steps.
What to Look For in a Shopping Cart Platform
Shopping cart platforms serve as the foundation on which you will build, structure, and manage your online store. You can compare them to how important physical location and layout are for a brick-and-mortar store.
5 Reasons Bad Data Is Spoiling Your Online Sales
To help you get the most out of your product data, we came up with a list of common data setbacks and the best ways to overcome them.
2019 Ecommerce Calendar of Events
As 2018 comes to a close, it's important to begin planning for 2019's holiday circuit. Lone merchants and full-fledged brands alike, there's little to no time to waste when considering all there is to plan for.
Selling On Marketplaces to Multiply Your Profits
To help you sort it all out, we'll go over some of the most popular online marketplaces and break down their benefits to sellers. No matter where you're selling today, expanding to more marketplaces is the most efficient way to multiply your income.
What is Visual Search?
Images are a major part of online shopping. After all, most of us wouldn’t buy something we can't preview.About three-quarters of US internet users regularly or always search for visual content prior to making a purchase. We all know images are an important part of any listing, but they’re about to get even more important with the growing popularity of visual search.
How to Master Your Product Feeds in 6 Simple Steps
Your product feeds will determine a big part of your ecommerce success. In this post we round up the most important and often overlooked "insider" steps on generating a successful data feed.
6 Last-Minute Preparations Before Black Friday and Cyber Weekend
It's holiday sales season! But before you get ready to sit back and enjoy the rewards from your big sales, make sure you’ve checked the following final steps off your list.
Top 10 Channel Mix
Whether it's your first holiday season as a seller or you've been around the block, knowing what channels to use is paramount to your success. Marketplaces, social networks, search engines, and affiliate networks boost exposure, drive sales, and improve KPIs.
Master Mobile Commerce With These Simple Marketplace Strategies
By understanding how a site approaches mobile customers, you can optimize your listings for those sites. And you can also take a page out of an ecommerce giant’s book to figure out the best mobile strategies for your own website.
Why Ratings/Reviews Matter to Google and Amazon
In the age of ecommerce, online reviews matter big time. They can sway a customer’s buying decision--for better or for worse. And if you don’t think that shoppers take these stranger’s opinions seriously, think again. A whopping 85% of consumers trust online reviews as much as personal recommendations.
5 Order Management Best Practices for Ecommerce
Your success depends getting products to customers efficiently, handling your expenses, and staying organized as a business. So how do you keep it all together as your company’s responsibilities expand?
How to Use Product Data to Bump Up Sales
One of the most effective ways to bolster revenue is to focus on your highest-performing products.
Top 10 Shopping Channels for Retailers [Infographic]
This year's Top 10 Shopping Channels list is giving us plenty of reasons to be excited about the future of online retail.
Back-to-School: Retail Spending Continues to Add Up
This year, shoppers are expected to spend $75.8 billion on supplies, apparel and electronics for back-to-school.
How to Create Customer Profiles Using Shopping Channel Data
Here's how to use your channel data to create customer profiles.
Use these Ecommerce KPIs to Identify Opportunities for Growth
When most people think about their online KPIs, they tend to think about website traffic – how many people are coming to my site? While traffic is definitely an important metric to understand and improve, it’s not worth any money to your company – at least not on its own.
How to Improve Your WooCommerce Sales Right Now
We've compiled a list of WooCommerce plug-ins to improve your site functionality and customer shopping experience, all with the goal of helping you bring in more shoppers and close more deals.
7 Tips for Profitable Affiliate Program Management
Affiliate campaigns perform at their peak when they're optimized using top-of-the-funnel and mid-funnel strategies. Here's how.
This Week in Ecommerce: July 6, 2018
Some would call it Christmas in July, others might write it off as an over-hyped event — regardless, Prime subscribers are ready for Prime Day. Amazon finally revealed this year’s Prime Day and it’s right around the corner. Set for July 16 and July 17, Prime Day is the best day to buy Amazon’s own products (Echo speakers, Kindle products, etc.). It’s also an amazing day for all other products, as the holiday promotes many site-wide deals. It’s time to tune those wishlists and set some reminders for the 16th. You won’t want to miss out on what this year’s Prime Day has to offer.
How to Get Product Reviews that Increase Profits
Product reviews could make or break your ecommerce efforts. It's time you gave them their due.
This Is How American AF Stormed the Beaches of Ecommerce
After optimizing our feeds through GoDataFeed, average order value and ROAS all increased.
This Week in Ecommerce: June 29, 2018
Goodbye Google Adwords and hello Google Ads. 18 years after the launch of Adwords, Google is finally rebranding its advertising service. This change comes as a pleasant surprise to many, as the brand was due for a visual upgrade. This, along with the recently announced interface change, marks the end of an era for Google. Google Ads will continue to offer the same AdWords features and services that users expect, plus more. Our team welcomes the transition and thinks the new logo looks amazing.
This Week in Ecommerce: June 21, 2018
The helpful folks at Bing recently announced a new educational webcast, "the Art and Science of Bing Shopping Campaigns," that is set for June 28th at 8 a.m. (PDT). Led by Bing marketing leaders Stein Broeder, Cady Condyles, and other special guests, the goal of the event is to help users take advantage of the latest updates and improvements to Bing Shopping campaigns. Who better to learn from than Bing's core marketing experts, as well as industry leaders that leverage the platform on a daily basis? These insights, recommendations, and success stories are sure to inspire and inform. Don't miss out!
7 Key Performance Indicators Online Retailers Need to Know
Use these KPIs to establish goals, measure progress and find success.
How to Use Analytics to Identify Ecommerce Performance Trends
How to Use Analytics to Identify Ecommerce Performance Trends
Why Many Online Stores Fail and What You Can Do to Avoid It
About 80 percent of online stores die out within the first two years. But why? The answer, we found, might be hiding in plain sight.
This Week in Ecommerce: May 25, 2018
The General Data Protection Regulation, or GDPR, went into effect today, May 25th, after catching most businesses off guard... even though a two-year preparation period preceded the due date.
Is this Shopify Data Feed Mistake Costing You Sales?
Wondering why you’re not seeing the kind of growth other Shopify sellers are? The answer may be that you are making a major mistake when taking advantage of these new shopping channel integrations.
This Week in Ecommerce: May 18, 2018
Developments, updates, and announcements; here's what stood out to us on the week of May 18, 2018.
This Week in Ecommerce: May 11, 2018
Developments, updates, and announcements; here's what stood out to us on the week of May 11, 2018.
7 Ways to Supplement Your Product Data to Improve Exposure
Supplemental product data could hold the key to successful ecommerce campaigns.
How to Make the Move to Omnichannel Marketing
Omnichannel marketing is the new normal. Use this guide to make the switch.
5 Tips for Delivering High-Quality Omnichannel Customer Service
5 Tips for Delivering High-Quality Omnichannel Customer Service
How to Protect Online Store Data
The privacy of your shoppers an issue that merits your full attention. Here are some key points to consider.
2018 Ecommerce Landscape
The rise of omnichannel has changed how shoppers search, compare, discuss and purchase products. To help you diversify your ecommerce portfolio, we’ve created a graphic of the current Ecommerce Landscape.
The Future of Ecommerce, 2018 and Beyond
Today, we look to the future with the greatest of optimism. Below are a few "predictions" that we think will come to fruition over the course of this year and the next few years.
Channel Specific Title Optimization Formulas
Product title optimization can lead to a higher chance of conversions and more sales. In this post, we break down some of the key differences to think about when it comes to title creation for each channel.
4 Measures of Marketplace Success You're Probably Ignoring
Are you paying attention to the KPIs for which you have to dig and do math to uncover? Yeah, those are just as important. Here are some measures of marketplace selling success you're probably ignoring.
4 Retail Start-Up Habits That Boost Sales
Before you launch your startup and expect to bring in the big bucks, you need a plan for reaching customers and marketing your brand.
5 Product Listing Optimization Tricks You’ve got to Try
Feed optimization is something that needs to be continuously worked on. Here we’ve rounded up some tips to help get your feed in shape before the shopping season is in full swing.
The 7 Essential Elements of a Product Listing Ad
Here’s a look at the 7 PLA elements that will (most likely) never go out of style:
6-Step Guide to Increase Ecommerce Profits Using Analytics
Businesses that use advanced analytics have profitability and productivity rates higher than their peers. Here are some of the most effective ways you can put analytics to work for you.
Preventing 5 Common Product Listing Mistakes
Here are five of the most common (and costly) product listing mistakes, and how to fix them.
