Facebook & Instagram Product Feed Optimization

Build smart product feeds that adapt to channel requirements and campaign goals.

Eliminate guesswork, avoid errors
The power of performance-based rules
Boost visibility and drive sales
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A better way to feed your products to Facebook and sync orders from Shops

Optimize and enhance your products for any channel

(without touching store settings or writing custom code)
Streamlined feed formatting

Automated mapping

Effortlessly map your products to meet diverse channel specifications with automation that ensures your feeds are always in the perfect format.
Auto-Format Technology: Automatically adapts your product data to meet the formatting requirements of various sales channels, reducing errors and saving time.
Multi-Channel Integration: Connects seamlessly with multiple shopping platforms, enabling consistent product listings across all your sales channels.
Advanced product performance

Performance-based rules

Harness the power of your data to continuously refine and optimize your product visibility.
AI-Powered Analysis: Gain instant insights into feed performance, with actionable feedback for quick adjustments and improved product exposure.
Performance Boosting Tools: Use advanced tools to enhance feed effectiveness, driving increased traffic and sales through optimized listings.
Smart custom labels

Strategic campaign targeting

Craft tailored product labels that enhance visibility and engagement, ensuring your products catch the eye of prospective buyers.
Enhanced Customization Options: Provides a variety of labeling features that allow you to highlight key product attributes, attracting the right customer segments.
Improved Search Visibility: Optimizes product tags to increase visibility in search results, ensuring your products are more likely to be found by potential buyers.
Efficient testing

Find your best content for listings

Iteratively test and optimize your feeds to drive better results and gain actionable insights into what resonates with your audience.
Insight-Driven Optimization: Enables effective comparison of different feed strategies to determine the best approach for your market.
Conversion Rate Improvement: Focuses on enhancing key performance metrics, such as click-through and conversion rates, through strategic feed testing.
Product exclusions

Selective product feed distribution

Fine-tune your feed by excluding non-performing items or those not suited for specific channels, keeping only the most impactful products visible.
Precision Targeting: Allows for the exclusion of products from feeds based on performance data, ensuring only the most profitable items are promoted.
Waste Reduction: Helps minimize spend on low-performing ads by removing underperforming products from your feeds.
Continuous synchronization

Automated compliance check and feed upload

Ensure your feeds are not only up-to-date but also perfectly synchronized across all platforms, maximizing consistency and accuracy.
Seamless Integration: Automatically updates and synchronizes product information across all channels to maintain accuracy and brand consistency.
Error Minimization: Reduces the risk of data discrepancies and feed errors, ensuring reliable product information across all sales platforms.
Get started

You'll be ready to take on any Facebook feed challenge in just a few clicks

Step
01
Import catalog
Step
02
Choose channel templates
Step
03
Optimize product data
Step
04
Automate submission schedule
See plans
Talk to sales