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Custom ecommerce feeds

Complex Feeds Without the Complications

GoDataFeed’s Custom Feeds solution is designed for high-scale retailers, brands, and partners managing complex data pipelines. Whether you’re syndicating millions of SKUs, navigating intricate taxonomies, or meeting bespoke channel specs—our platform gives you the control, flexibility, and infrastructure to make it happen.

Trusted by 7,000 +
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logo of shiseido product feedslogo of margaritavile customerslogo of Ghiradelli Customerlogo of alex and ani customer logo of mrs fields customerlogo of vistraprint customerslogo of Shinola Detroit customerlogo of everlast product feeds Customerslogo of peets coffee product feeds customerlogo of moma customers logo of sleefs Customerslogo of outdoor voices Customerslogo of stance cCustomerslogo of lather product feeds customerslogo of parachute customers
ROBOT customersmara hoffman product feeds Customersdiesel product feeds Customersashley stewart product feeds Customersashley stewart product feeds Customersmanfrotto customersbelle and June product feeds Customersdsg CustomerYETI CustomersYETI Customersrothys product feeds Customerszumba Customersstussy Customersoxfam Customersoxfam Customers
ROBOT customersmara hoffman product feeds Customersdiesel product feeds Customersashley stewart product feeds Customersashley stewart product feeds Customersmanfrotto customersbelle and June product feeds Customersdsg CustomerYETI CustomersYETI Customersrothys product feeds Customerszumba Customersstussy Customersoxfam Customersoxfam Customers
logo of shiseido product feedslogo of alex and ani customerlogo of Ghiradelli Customerlogo of margaritavile customers logo of mrs fields customerlogo of vistraprint customerslogo of everlast product feeds Customerslogo of Shinola Detroit customerlogo of peets coffee product feeds customerlogo of moma customers logo of sleefs Customerslogo of outdoor voices Customerslogo of stance cCustomerslogo of lather product feeds customerslogo of parachute customers
logo of shiseido product feedslogo of alex and ani customerlogo of Ghiradelli Customerlogo of margaritavile customers logo of mrs fields customerlogo of vistraprint customerslogo of everlast product feeds Customerslogo of Shinola Detroit customerlogo of peets coffee product feeds customerlogo of moma customers logo of sleefs Customerslogo of outdoor voices Customerslogo of stance cCustomerslogo of lather product feeds customerslogo of parachute customers

Designed to Handle Custom Data and Channel Needs

The more custom your business model, the less off-the-shelf tools can support you. GoDataFeed Custom Feeds adapts to your architecture, formats, and workflows—so you can deliver clean, channel-ready product data at scale, without reinventing your internal systems.

Overcome the Limitations

Make Complex Product Data Channel-Ready

Standard feed tools fail where customization begins. GoDataFeed gives you full flexibility to clean, structure, and orchestrate even the most complex product data across systems, geos, and verticals—with support for edge cases, enterprise logic, and custom attributes.
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Connect Your Ecosystem: ERP, PIM, DAM, middleware—ingest from any source.
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Tailored Transformations: Custom rulesets and mappings for complex data structures.
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Multi-Layer Validation: Layered QA across product groups, catalogs, and marketplaces.
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Enterprise-Grade Output: Meet strict specs for Google, Amazon, Meta, marketplaces, affiliates, and more.
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Built for Multichannel Scale

Adapt to Any Channel—Fast

With GoDataFeed, you’re never waiting for the rest of the market to catch up. Whether it’s a new API spec, an emerging marketplace, or unique channel taxonomy, our team builds, maintains, and supports custom endpoints fast—so you can launch where your competitors lag.
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Custom Channel Connectors: Fast-track integrations for emerging platforms.
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Dynamic Format Mapping: Align fields, values, and taxonomies—per channel.
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White-Labeled Feeds: Maintain brand or partner-specific formatting and delivery standards.
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Versioned Deployments: Manage multiple feed variants across sellers, brands, or business units.
Maximize Team Output

Trade Feed Management for Strategic Execution

Complex feeds shouldn’t mean complex overhead. With Custom Feeds, your team spends less time patching together workarounds and more time improving performance, expanding reach, and driving revenue across sales channels.
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Smart Automation Rules: Apply logic once—scale it across brands, catalogs, and geos.
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Compliance Safeguards: Avoid rejection penalties with pre-checks and rule-based QA.
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Change Control Systems: Version, roll back, and audit feed updates.
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Collaborative Controls: Assign roles, track edits, and centralize workflows across teams.
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See What’s Included

Custom Data Ingest – API, SFTP, webhook, middleware, or direct DB sync—your format, your cadence.

Taxonomy & Attribute Mapping – Map your data to channel or vertical-specific hierarchies.

Advanced Field Logic – Conditional rules, regex parsing, and multi-field joins.

Audit Logging – Track every change, update, and sync—by user and timestamp.

Segmented Feed Builds – Tailor variants by brand, region, partner, or business unit.

Modular Scheduling – Sync feeds independently by brand, category, or region.

Multi-Tier Validation – Catch errors at import, transform, and pre-submission stages.

Version Control – Test changes in staging before publishing live feeds.

Custom Endpoint Setup – Deliver feeds to internal tools, partner systems, or private marketplaces.

Compliance Alerts – Catch spec changes before they impact your listings.

Dedicated Channel Support – Work with our feed architects to solve unique formatting needs.

Dedicated Onboarding – Guided implementation with feed architects.

Start Your Free Trial
From first contact to final implementation, working with the GoDataFeed team was an incredibly smooth and informative experience.
Oscar de la Renta
GoDataFeed has been awesome! Super easy to use, and it's made managing product feeds across different channels way less stressful. Their chat service is really great too—super fast, helpful, and always there when I need them.
Feelgoodz
GoDataFeed has been easy to use, and has been able to replace other integrations we had built to save both money and time. Setting up a feed is pretty simple and straightforward, and the mapping allows us to customize the data to our specific needs.
Magnolia