B2C email marketing is poised for a significant transformation in 2023, driven by advancements in technology, shifting consumer behaviors, and an increased focus on data privacy and sustainability. keep up with this comprehensive guide on the emerging trends and shifts that will redefine B2C email marketing in the coming year, helping you develop more effective and customer-centric campaigns that drive growth and success for your business.
Artificial intelligence continues to become more sophisticated with each passing day. That is why businesses are increasingly relying on AI and its dynamic capabilities to optimize the critical aspects of their business. Read on to find out more!
Retail ecommerce sales are expected to reach $8.1 trillion by 2026. This means more ecommerce players will join the already crowded space. In other words, even higher competition. Artificial intelligence and machine learning are key components of the underlying infrastructure that brands and retailers are using to keep customers engaged and offer them the most optimal experience. Based on our research, we have compiled a list of the top 7 machine learning trends in ecommerce that are likely to define customer experiences.
Amazon is a master at leveraging customer-centric innovation to propel its growth. The company has taken its business to the next level by building the organization around artificial intelligence and machine learning. Here in this article, we’ll have a look at the various ways Amazon uses AI to dominate ecommerce. We’ll cover not only product recommendations but also other use cases like Alexa, Amazon Go, etc.