Long product titles might seem harmless, but they can cause serious issues in your product feed — from disapprovals in Google Merchant Center to awkward, cut-off listings on shopping ads. Most platforms recommend keeping titles under a certain character limit (usually around 150 characters) for clarity and compliance.
Here’s a fast, simple way to spot and fix long titles with ChatGPT.

Pull a product feed export from your source — whether that’s Shopify, BigCommerce, or directly from your catalog file. Focus on the fields with Product ID and Title.
Save it as a simple CSV or spreadsheet file for easy handling.
You can manually scan, but it’s faster to use a spreadsheet formula first.
In Excel or Google Sheets:

(This gives you the character count for each title.)
Flag anything over 150 characters. Copy the flagged titles into a new sheet.

Paste your long titles into ChatGPT with a prompt like:
"Here are product titles that are too long for a shopping feed. Please shorten each to under 150 characters while keeping the product’s main keywords and meaning intact."
ChatGPT will generate condensed versions while preserving the important information.
Example:
AI gives you a strong starting point — but nothing beats a manual human review.
Check that shortened titles still match what users search for and comply with feed policies.
Then re-upload the cleaned titles into your product feed.
Long titles sneak back in over time, especially if your catalog updates dynamically.
Set a reminder to review title lengths monthly or automate this check if you’re scaling up.
Even with AI, cleaning titles manually still adds up fast — that's why many teams eventually automate this step through feed management tools. To learn more or to have this and other features set up for you, book a free demo.
Run a free feed audit and see which of your titles are matching queries you'd never choose to bid on.