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All Posts By

Bryan Falla

Product Data

How to Avoid Inaccurate Listings During the Holidays

Inaccurate product data is costly. Not only do you incur the cost of each click, but you also miss out on an opportunity to close a sale. And now you’ve lost that shopper’s trust, possibly forever. 

Posted on 
Oct 28, 2019
  by
Bryan Falla
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Google

Google Shopping Actions Commission Rates

Selling on Google via Shopping Actions sounds great, and it sounds even better with no monthly fees... but does that mean steep commission rates? Not quite!

Posted on 
Oct 22, 2019
  by
Bryan Falla
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Google

Why Do Other Products Show Up for My Brand on Google Shopping?

Google tends to diversify search results as much as possible unless it’s close to 100% certain of the searcher’s intent. But there are ways to optimize for your brand. Here's how.

Posted on 
Sep 17, 2019
  by
Bryan Falla
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Amazon

5 Ways Seller Central Can Improve Your Marketing Strategy

While plenty of strategies exist for bringing traffic to your Amazon listings, it’s vital to focus on the options available to you in Seller Central.

Posted on 
Aug 30, 2019
  by
Bryan Falla
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Ecommerce

"Ok Google" Find Me More Shoppers

With devices like Amazon Echo and Google Home, people are getting used to the idea of verbally controlling their environment. So how do you take advantage of voice search while the competition is still relatively minimal?

Posted on 
Aug 15, 2019
  by
Bryan Falla
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Google

3 Traits of Highly Successful Google Shopping Campaigns

Any good business strategy begins with thorough planning. To properly plan your Google Shopping campaign strategy, set your sights on these three areas: 1) Keyword research to identify opportunities, 2) Segmenting products into groups for easier, more effective targeting and 3) Setting goals based on most important KPIs.

Posted on 
Jul 5, 2019
  by
Bryan Falla
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Ecommerce

What Is a Product Feed? And Why You Need One

They’re everywhere. Just beneath the surface of your favorite online shops. Latent. Ready to emerge when called upon. Product feeds. There’s no mystery there, right? And yet, these ubiquitous data dynamos baffle ecommerce marketers on a daily basis. What are product feeds, really?

Posted on 
Jun 10, 2019
  by
Bryan Falla
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Google

Google's Shift to Shopping Actions

Google recently announced that Shopping Actions will play an increasingly important role in its retail ads strategy. From image SERPs to YouTube videos, Shopping Actions will be the exclusive format to deliver shoppable experiences.

Posted on 
Jun 5, 2019
  by
Bryan Falla
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Google

This Is Why Your Shopping Ads Aren't Showing Up on Google

From product data, to campaign settings, to account-related issues, this is why your Shopping ads aren't showing up on Google – and what you can do about it.

Posted on 
Apr 11, 2019
  by
Bryan Falla
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Ecommerce

7 Key Performance Indicators for Ecommerce Marketing

How do you know if your campaigns are actually successful? By using these 7 KPIs.

Posted on 
Apr 6, 2019
  by
Bryan Falla
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Amazon

6 Winning Strategies for Amazon Sponsored Products

6 Winning Strategies for Amazon Sponsored Products

Posted on 
Mar 31, 2019
  by
Bryan Falla
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Ecommerce

International Ecommerce: 5 Channels that Deliver a Global Audience

Finding an international audience can be daunting. Use these channels for a smoother transition.

Posted on 
Mar 29, 2019
  by
Bryan Falla
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Amazon

6 Customer Retention Strategies for Amazon

6 Customer Retention Strategies for Online Marketplaces

Posted on 
Mar 21, 2019
  by
Bryan Falla
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Google

How to Sell on Google Shopping

Getting started with Google Shopping can seem daunting even to seasoned digital marketers. But it doesn't have to be. Here's how.

Posted on 
Mar 18, 2019
  by
Bryan Falla
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Ecommerce

Classic SEO Principles That Will Revitalize Your Product Listings

Use these traditional SEO principles to give your ecommerce campaigns a boost.

Posted on 
Mar 16, 2019
  by
Bryan Falla
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Google

Google Introduces Images for Shopping Ads

PLAs will now be eligible to appear as shoppable images on Google searches.

Posted on 
Mar 8, 2019
  by
Bryan Falla
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Ecommerce

10 Simple Steps to Improving Your Ecommerce Branding

Branding is the name of the game. Learn how to boost your online branding with these steps.

Posted on 
Mar 8, 2019
  by
Bryan Falla
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Google

How to Use Custom Labels for Google Shopping Campaigns

Your products vary by price, margins, inventory, seasonality, etc. While these attributes might seem trivial on paper, they can help you create smarter Google Shopping campaigns (or hurt your campaigns if ignored).

Posted on 
Jan 16, 2019
  by
Bryan Falla
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Google

Conversion Optimization for Google Shopping Campaigns

The final leg of a successful Google Shopping campaign is less about what you do on Google and more about how you tie the overall strategy together. Even if you’ve done everything right up to this point, a poor shopping experience can cost you a sale.

Posted on 
Jan 14, 2019
  by
Bryan Falla
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Ecommerce

Selling On Marketplaces to Multiply Your Profits

To help you sort it all out, we'll go over some of the most popular online marketplaces and break down their benefits to sellers. No matter where you're selling today, expanding to more marketplaces is the most efficient way to multiply your income.

Posted on 
Dec 23, 2018
  by
Bryan Falla
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Google

Google Shopping Actions FAQs

Google Shopping Actions makes selling on Google not only possible, but also affordable and scalable. And Google has done a great job of rolling out the program and educating sellers and service providers along the way. But like any marketing platform, there's bound to be questions about the setup, the process, timelines, etc. That's true of the sellers we've helped onboard into the program and it'll probably be true for you (future Shopping Actions seller) too.

Posted on 
Dec 10, 2018
  by
Bryan Falla
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Ecommerce

6 Last-Minute Preparations Before Black Friday and Cyber Weekend

It's holiday sales season! But before you get ready to sit back and enjoy the rewards from your big sales, make sure you’ve checked the following final steps off your list.

Posted on 
Nov 16, 2018
  by
Bryan Falla
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Google

The Complete Guide to Google Manufacturer Center

If your company manufactures products, Google Manufacturer Center is a no-brainer. Although it's only a few years old, Google Manufacturer Center has completely changed the way manufacturers are able to market their products. In this article, we’re going to explain what the Google Manufacturer Center is, why it’s so important, and what you can do to ensure your products are benefiting from it.

Posted on 
Nov 5, 2018
  by
Bryan Falla
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Google

Google Shopping Actions: Everything You Need to Know

It's been a long time since there was this much buzz about an online selling platform. What makes Google Shopping Actions unique is its combination of clout and infrastructure. Having "Google" on the label doesn't hurt, but having Google Shopping as an ad delivery system is the real winning detail here.

Posted on 
Oct 18, 2018
  by
Bryan Falla
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Instagram

How to Set Up Instagram Product Ads

Once your Facebook Business/Ads accounts are set up and your Facebook product feed is ready, follow the steps below to get your products into Instagram

Posted on 
Oct 3, 2018
  by
Bryan Falla
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Ecommerce

Master Mobile Commerce With These Simple Marketplace Strategies

By understanding how a site approaches mobile customers, you can optimize your listings for those sites. And you can also take a page out of an ecommerce giant’s book to figure out the best mobile strategies for your own website.

Posted on 
Sep 22, 2018
  by
Bryan Falla
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Google

Proven Techniques For Google Shopping Campaign Optimization

Google Shopping campaign optimization is a key part of your selling strategy. In this step-by-step guide, we'll review 5 proven techniques for optimal Google Shopping campaigns. From data optimization to employing custom labels, we'll dive deep into some of the most talked-about concepts in Google Shopping strategy and present five ways in which you can effectively optimize your Google Shopping campaigns to improve performance.

Posted on 
Sep 18, 2018
  by
Bryan Falla
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Ecommerce

5 Order Management Best Practices for Ecommerce

Your success depends getting products to customers efficiently, handling your expenses, and staying organized as a business. So how do you keep it all together as your company’s responsibilities expand?

Posted on 
Aug 31, 2018
  by
Bryan Falla
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Ecommerce

How to Use Product Data to Bump Up Sales

One of the most effective ways to bolster revenue is to focus on your highest-performing products.

Posted on 
Aug 18, 2018
  by
Bryan Falla
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Google

Google Shopping Bidding Strategies

Google Shopping Campaigns are designed to give companies like yours another opportunity to engage shoppers using the world’s most popular search engine.That’s an absolutely massive opportunity.

Posted on 
Aug 15, 2018
  by
Bryan Falla
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Ecommerce

Top 10 Shopping Channels for Retailers [Infographic]

This year's Top 10 Shopping Channels list is giving us plenty of reasons to be excited about the future of online retail.

Posted on 
Aug 15, 2018
  by
Bryan Falla
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Ecommerce

How to Create Customer Profiles Using Shopping Channel Data

Here's how to use your channel data to create customer profiles.

Posted on 
Jul 28, 2018
  by
Bryan Falla
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Ecommerce

Use these Ecommerce KPIs to Identify Opportunities for Growth

When most people think about their online KPIs, they tend to think about website traffic – how many people are coming to my site? While traffic is definitely an important metric to understand and improve, it’s not worth any money to your company – at least not on its own.

Posted on 
Jul 23, 2018
  by
Bryan Falla
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Ecommerce

How to Improve Your WooCommerce Sales Right Now

We've compiled a list of WooCommerce plug-ins to improve your site functionality and customer shopping experience, all with the goal of helping you bring in more shoppers and close more deals.

Posted on 
Jul 19, 2018
  by
Bryan Falla
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Google

The Complete Guide to Optimized Google Shopping Campaigns

Google Shopping is the entry point to all things retail on Google. Product listing ads, dynamic remarketing ads, local inventory ads, Manufacturer Center, you name it, these all depend on a Google Shopping foundation. So it makes sense that Google Shopping is far and away the most important marketing channel for ecommerce marketers looking to reach Google's one billion users.

Posted on 
Jul 18, 2018
  by
Bryan Falla
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Google

How to Optimize Product Descriptions for Google Shopping

Your Google Shopping product descriptions are more important than you might think. Use this guide to optimize them.

Posted on 
Jul 13, 2018
  by
Bryan Falla
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Google

How to Use Customer Match for Google Shopping Campaigns

Customer Match uses remarketing lists to target Google shoppers. Pretty awesome, huh?

Posted on 
Jul 8, 2018
  by
Bryan Falla
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Ecommerce

How to Get Product Reviews that Increase Profits

Product reviews could make or break your ecommerce efforts. It's time you gave them their due.

Posted on 
Jul 6, 2018
  by
Bryan Falla
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Amazon

How to Win the Amazon Buy Box

The Buy Box is the key to winning on Amazon. Here's how to lock it down.

Posted on 
Jun 30, 2018
  by
Bryan Falla
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Newegg

7 Things You Didn’t Know About Newegg

Newegg presents untapped potential for sellers looking to break out of the Amazon-eBay-Google gridlock.

Posted on 
Jun 24, 2018
  by
Bryan Falla
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Ecommerce

7 Key Performance Indicators Online Retailers Need to Know

Use these KPIs to establish goals, measure progress and find success.

Posted on 
Jun 17, 2018
  by
Bryan Falla
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eBay

Key Differences for Marketing Products on eBay vs. Amazon

Key Differences for Marketing Products on eBay vs. Amazon

Posted on 
Jun 7, 2018
  by
Bryan Falla
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eBay

Can eBay Take on Amazon?

Can eBay Take on Amazon?

Posted on 
Jun 1, 2018
  by
Bryan Falla
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Ecommerce

How to Use Analytics to Identify Ecommerce Performance Trends

How to Use Analytics to Identify Ecommerce Performance Trends

Posted on 
May 27, 2018
  by
Bryan Falla
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Ecommerce

Is this Shopify Data Feed Mistake Costing You Sales?

Wondering why you’re not seeing the kind of growth other Shopify sellers are? The answer may be that you are making a major mistake when taking advantage of these new shopping channel integrations.

Posted on 
May 18, 2018
  by
Bryan Falla
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Ecommerce

7 Ways to Supplement Your Product Data to Improve Exposure

Supplemental product data could hold the key to successful ecommerce campaigns.

Posted on 
May 10, 2018
  by
Bryan Falla
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Ecommerce

How to Make the Move to Omnichannel Marketing

Omnichannel marketing is the new normal. Use this guide to make the switch.

Posted on 
May 10, 2018
  by
Bryan Falla
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Ecommerce

5 Tips for Delivering High-Quality Omnichannel Customer Service

5 Tips for Delivering High-Quality Omnichannel Customer Service

Posted on 
May 3, 2018
  by
Bryan Falla
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Amazon

What is an ASIN and Why it Matters for Your Online Store

Do you know exactly what ASINs are and why they play a key role in your Amazon listings?

Posted on 
Apr 12, 2018
  by
Bryan Falla
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Ecommerce

How to Protect Online Store Data

The privacy of your shoppers an issue that merits your full attention. Here are some key points to consider.

Posted on 
Apr 12, 2018
  by
Bryan Falla
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Amazon

How to Create Amazon A+ Content

If you want to succeed as an Amazon seller, you need to take every competitive edge you can get. This is why A+ content is such a big deal.

Posted on 
Mar 7, 2018
  by
Bryan Falla
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Ecommerce

The Future of Ecommerce, 2018 and Beyond

Today, we look to the future with the greatest of optimism. Below are a few "predictions" that we think will come to fruition over the course of this year and the next few years.

Posted on 
Jan 18, 2018
  by
Bryan Falla
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Google

How to Use Google Shopping to Create Customer Lifetime Value

Here's something to consider: you may be misjudging your ROI. In this post we show you how to squeeze more ROI out of each Google Shopping conversion.

Posted on 
Jan 4, 2018
  by
Bryan Falla
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GoDataFeed

10 Things You DON’T Have To Do Anymore With GoDataFeed

In this post, we’re taking the reverse approach. Here are the top 10 things you WON’T have to do anymore with your product feeds once you have our service. All packaged nicely in a Letterman-style countdown. Boom. You’re welcome.

Posted on 
Dec 28, 2017
  by
Bryan Falla
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eBay

7 Things Your eBay Feeds Must Have

eBay has its own specific requirements and best practices. Here is a list of seven things your eBay feed needs – which should serve as a good starting point for newbies and a refresher for sellers already experienced on the marketplace.

Posted on 
Dec 15, 2017
  by
Bryan Falla
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Ecommerce

4 Measures of Marketplace Success You're Probably Ignoring

Are you paying attention to the KPIs for which you have to dig and do math to uncover? Yeah, those are just as important. Here are some measures of marketplace selling success you're probably ignoring.

Posted on 
Nov 22, 2017
  by
Bryan Falla
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Ecommerce

The Complete Ecommerce Marketing Checklist for the Holidays

There is no shortage of sales events for online retailers this holiday season. To help you, we've put together this exhaustive ecommerce marketing holiday checklist that we hope will help you plan for success.

Posted on 
Nov 8, 2017
  by
Bryan Falla
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Ecommerce

4 Retail Start-Up Habits That Boost Sales

Before you launch your startup and expect to bring in the big bucks, you need a plan for reaching customers and marketing your brand.

Posted on 
Nov 4, 2017
  by
Bryan Falla
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Amazon

9 Must-Have Features to Look for in an Amazon Listing Tool

More and more, seasoned sellers are turning to Amazon listing tools – software that allows businesses to update product listings in bulk, sync orders and more. But how do you know which tool is the right one for you? What features should you look for? Read on to find out.

Posted on 
Oct 20, 2017
  by
Bryan Falla
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Ecommerce

6-Step Guide to Increase Ecommerce Profits Using Analytics

Businesses that use advanced analytics have profitability and productivity rates higher than their peers. Here are some of the most effective ways you can put analytics to work for you.

Posted on 
Oct 19, 2017
  by
Bryan Falla
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Walmart

Is Selling on Walmart Right for You?

In this post we look at some of the sellers who should immediately consider hopping on the Walmart marketplace bandwagon.

Posted on 
Oct 18, 2017
  by
Bryan Falla
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Ecommerce

5 Ways to Make the Most Out of Your Holiday Ecommerce Marketing

Consider adding the following steps to your ecommerce marketing plan to ensure more customers, more purchases, and more revenue this holiday season – and beyond.

Posted on 
Oct 5, 2017
  by
Bryan Falla
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Amazon

Why Your Product Data Is Holding You Back on Amazon

Here are a few reasons why your product data can hold you back from reaching more Amazon shoppers.

Posted on 
Oct 2, 2017
  by
Bryan Falla
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Ecommerce

New to Ecommerce? Here’s What You Need to Know

There are many cost-effective ways to reach online shoppers. Lets take a look at your options and how your approach should differ with each.

Posted on 
Sep 28, 2017
  by
Bryan Falla
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Ecommerce

Data Overload, Missed Opportunities and How To Take Action

Here are a few strategies for making use of your analytics to improve your bottom line – starting today.

Posted on 
Sep 27, 2017
  by
Bryan Falla
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Ecommerce

The Evolution of Ecommerce [Infographic]

The Evolution of Ecommerce [Infographic]

Posted on 
Sep 26, 2017
  by
Bryan Falla
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Ecommerce

Why You Should Keep Your Online Store and Product Feeds Separate

Managing multiple product feeds can be a lengthy, meticulous, intensive process that not only requires a lot of grunt work but can also be prone to errors.

Posted on 
Sep 9, 2017
  by
Bryan Falla
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Google

Walmart and Google Are Joining Forces – Are You Ready?

Google is certainly a force to be reckoned with, but by bringing in help from the world’s largest retailer, it has a powerful new angle.

Posted on 
Sep 6, 2017
  by
Bryan Falla
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Ecommerce

One Simple Secret for Boosting Online Retail Sales

Posted on 
Aug 3, 2017
  by
Bryan Falla
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Ecommerce

25 Ecommerce Channels to Diversify Your Brand

How do you break out of the cookie cutter ecommerce mold? By using these niche sales channels.

Posted on 
Jun 14, 2017
  by
Bryan Falla
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Ecommerce

Pubcon SFIMA Summit 2017 Recap

As you can see, we had a great time at Pubcon this year learning about the latest digital marketing strategies.

Posted on 
Mar 8, 2017
  by
Bryan Falla
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Google

Google Customer Reviews

What is Google Customer Reviews, you ask? It's a free program that lets you gather and display reviews from shoppers using Google customer surveys that are sent to shoppers who’ve recently made a purchase on your site.

Posted on 
Mar 3, 2017
  by
Bryan Falla
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GoDataFeed

GoDataFeed Talks Amazon at Pubcon SFIMA Summit

This year, though, the Pubcon SFIMA Summit is extra special. Our very own ecommerce guru Steven Hope will be presenting on optimizing your Amazon listings.

Posted on 
Feb 21, 2017
  by
Bryan Falla
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Google

3 Tips to Make the Most of Google Customer Match for Shopping Campaigns

Customer Match is still new and has a lot of options for targeting ads, so here are some tips on how to use its features in your next campaign.

Posted on 
Jan 27, 2017
  by
Bryan Falla
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Walmart

Walmart Announces Changes to Transit Time Settings

Walmart Marketplace announced this week some coming changes to the Transit Time Settings.

Posted on 
Jan 19, 2017
  by
Bryan Falla
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Ecommerce

Ecommerce Snapshot: 2016 Holiday Sales [Infographic]

What was surprising was the Tuesday after Cyber Monday, which saw the second-highest total with $2.2. billion according to comScore.

Posted on 
Jan 7, 2017
  by
Bryan Falla
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Ecommerce

6 Ecommerce Developments that Will Change Online Retail in 2017

When it comes to specific shopping channels and the way individual purchases are carried out, 2017 will be a year of big milestones. There are likely to be several big moves, mostly related to improving customer service and furthering the convenience of online retail in general.

Posted on 
Dec 22, 2016
  by
Bryan Falla
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Ecommerce

Online Shoppers Feast on Black Friday Sales

Overall, retailers should be pleased with this year's Black Friday ecommerce stats, which included a 9% boost to e-retail sites as well as a 39% spike in peak hours traffic.

Posted on 
Nov 30, 2016
  by
Bryan Falla
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GoDataFeed

GoDataFeed Partners with World First

GoDataFeed is pleased to have partnered with World First, the international payments specialists.

Posted on 
Nov 26, 2016
  by
Bryan Falla
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Ecommerce

A Note from Our Friends at Connexity

By tapping Connexity's family of ecommerce channels -- Shopzilla, PriceGrabber, BizRate and Become -- and a wide network of publishers, Connexity puts your products in front of 30 million shoppers.

Posted on 
Oct 27, 2016
  by
Bryan Falla
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Ecommerce

Looking Ahead to the Ecommerce Marketing Landscape of 2017

To help you diversify your ecommerce portfolio, we’ve created this Ecommerce Marketing Landscape graphic. Use it to identify the channel types you want to focus on and to narrow down the channels where you want your products to appear.

Posted on 
Oct 25, 2016
  by
Bryan Falla
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Ecommerce

4 Key Insights from the Shop.org Digital Summit

From awards to lectures, we have a few key insights from the Shop.org Digtital Summit to consider for the upcoming holiday season and the following year.

Posted on 
Oct 11, 2016
  by
Bryan Falla
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Walmart

What Walmart’s Acquisition of Jet.com Means for Merchants

Walmart acquired Jet.com, one of the fastest-growing ecommerce sites, earlier this month. The news comes as Walmart continues to make a big push to expand its ecommerce footprint.

Posted on 
Sep 8, 2016
  by
Bryan Falla
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Ecommerce

Predictive Analytics and the Future of Ecommerce

Predictive Analytics and the Future of Ecommerce

Posted on 
Aug 26, 2016
  by
Bryan Falla
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Ecommerce

5 Pro-Seller Tips to Dominate Holiday Sales

Is your product feed ready to take advantage of this annual opportunity? Use these tips and tools to make sure you are.

Posted on 
Aug 24, 2016
  by
Bryan Falla
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Ecommerce

Success Beyond Amazon: Finding Alternate Routes to Ecommerce Sales

Amazon is a must, sure, but there are alternate and less competitive roads to ecommerce success.

Posted on 
Aug 17, 2016
  by
Bryan Falla
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Ecommerce

Digital Marketing's Increased Role in Back-to-School [Infographic]

This infographic shows the increasing role of ecommerce in back-to-school sales.

Posted on 
Aug 9, 2016
  by
Bryan Falla
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Walmart

5 Things to Know About Walmart's Acquisition of Jet

Walmart aquired new-kid-on-the-block marketplace Jet. What does that mean for sellers?

Posted on 
Aug 8, 2016
  by
Bryan Falla
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eBay

4 Reasons eBay Is Back On Top

eBay has made big moves lately and shoppers are taking notice. You should too.

Posted on 
Aug 4, 2016
  by
Bryan Falla
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Rakuten

5 Reasons to Jump on the Rakuten Bandwagon Right Now

Rakuten -- the Japanese online retail giant -- is making big moves in the US and now is a good time to join in.

Posted on 
Jul 21, 2016
  by
Bryan Falla
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Ecommerce

Selling Apparel Online? Diversify and Conquer

Selling apparel online isn't much different than selling in your local mall.

Posted on 
Jul 18, 2016
  by
Bryan Falla
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eBay

2016 eBay Seller Update

This year's eBay Seller Update features changes to Product Pages, View Item and the Seller Hub.

Posted on 
Jun 13, 2016
  by
Bryan Falla
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GoDataFeed

GoDataFeed at IRCE 2016

Are you going to be at IRCE this year? Come chat with us!

Posted on 
Jun 9, 2016
  by
Bryan Falla
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Ecommerce

Finding Your Audience in Ecommerce

Use this guide to find your ecommerce audience.

Posted on 
Mar 24, 2016
  by
Bryan Falla
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Google Tests Product Listing Ads in Google Image Search

Google testing Shopping ads in image query SERPs.

Posted on 
Mar 11, 2016
  by
Bryan Falla
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Ecommerce

Guide to Global: Identifying Your Retail Business Targets Worldwide

Looking to expand to international markets? Use this guide to target a worldwide audience.

Posted on 
Feb 23, 2016
  by
Bryan Falla
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Ecommerce

Fire Up Online Sales with these Crucial Product Listing Principles

What does an optimized product listing look like? Come here, we'll show you.

Posted on 
Feb 18, 2016
  by
Bryan Falla
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eBay

How eBay Is Quietly Sneaking Into Amazon Territory

When you're going to sell online, the first place many retailers go is Amazon. That's to be expected since Amazon is the largest e-retailer in the United States. But selling your products only on Amazon is doing your business a disservice. eBay is another online marketplace with a high amount of traffic and tons of opportunities for brands to gain mass exposure and sales. Not only does eBay have a huge audience but it can also have less competition for retailers.

Posted on 
Feb 2, 2016
  by
Bryan Falla
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Ecommerce

Increase Online Sales Using Multichannel Marketing

"If you build it they will come." It's too bad that maxim doesn't apply to ecommerce. Then every retailer's products would virtually fly off the shelves. Unfortunately, it's just not the case. That's why savvy online retailers turn to multichannel marketing strategies in order to reach maximum exposure. With so many product marketing options, however, creating a winning game plan can be intimidating. But it doesn’t have to be.

Posted on 
Nov 3, 2015
  by
Bryan Falla
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Bing

Introducing the New Bing Shopping Campaigns

Bing is at it again, and right in time for holidays! Product Ads were a big hit in attracting shoppers on the Yahoo Bing Network last year because of their rich, engaging format. This year we’ve launched Bing Shopping Campaigns to help advertisers capture our shopping audience with enhanced control, insight and efficiency, and with consistent management across advertising platforms.

Posted on 
Aug 6, 2015
  by
Bryan Falla
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