You have a lot to tackle when it comes to marketing your online store. As if that wasn’t enough, you’re probably getting hit constantly by a ton of different providers -- each with its unique blend of services, tools, technologies and platforms that claim to make your life easier.
But do they tell you exactly how? Or do they focus on simply what their product does and leave you to figure out how it helps you?
In this post, we’re taking the reverse approach. Here are the top 10 things you WON’T have to do anymore with your product feeds once you have our service. All packaged nicely in a Letterman-style countdown. Boom. You’re welcome.
10. Understand each channel's list of required and recommended feed specifications.
It’s our job to not just understand the requirements but keep up with the constant changes and ensure our templates are always updated with the latest specs so you don’t have to.
9. Create several versions of Excel spreadsheets to match each shopping engines' different templates.
Our built-in product feed templates are customized for each of the 200+ shopping channels we support, so there’s no need to retrofit fields to data.
8. Go to each channel's site to manage and view performance.
All of your product listing campaigns are accessible from one simple dashboard with GoDataFeed, so you can check feed status and performance at-a-glance.
7. Make the same change to product listings on multiple dashboards.
Make a change to one feed and deploy to multiple channels with just a few clicks. Use global rules to make sweeping changes to titles or attributes quickly.
6. Hope that your feeds made it past each channel's validation.
Our feed validation service alerts you immediately when any part of a feed did not submit correctly. You can download detailed reports to understand where corrections need to be made.
5. Wait for days to get a response to a customer service question.
With our online help ticket system it’s easy to get service whenever you need it, and most requests are resolved within 24 hours. You can also reach one of our feed experts via chat, or by simply picking up the phone and dialing 1-866-340-6619.
4. Go to each marketplace individually to manage orders.
Order management is an add-on service that aggregates marketplace orders from Amazon, ebay, Rakuten or NewEgg and places them into your Magento, Volusion or 3dcart store for management. The best part is that as you process orders, updates are reflected automatically in their respective marketplaces.
3. Do the math on several sites to figure out what you're spending on your campaigns.
Our reporting feature pulls actual costs from all of your shopping channel campaigns so that you can see it all in one place -- and even predict cost of sale on items that haven’t sold yet.
2. Guess which products you need to increase bidding on or suppress.
With built-in analytics behind your comparison shopping feed campaigns it’s easy to see which channels and products are performing the best, and shift resources accordingly.
1. Wait until a campaign becomes unprofitable to take action.
The top thing you’ll no longer have to do with GoDataFeed is worry. Our performance alerts feature watches your campaigns all the time for unusual activity based on a range of parameters you set. Too many clicks but no conversions? Cost of sale through the roof? Avoid these scenarios by auto-suppressing products that fit that criteria from your feed – or get an email as soon as it happens so you can act before it’s a real problem.
GoDataFeed clients, have anything to add to this list? Add a comment. Those of you who've never worked with us before, contact us to learn how we can cut tasks out of your daily routine.