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Product Data

What Is a Product Feed & Why You Need One

A product feed can drive the success or failure of an ecommerce campaign. While most campaigns employ product feeds simply to move product data from one place to another, power sellers use product feeds as a competitive advantage.

Posted on 
Feb 28, 2022
  by
Bryan Falla

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Strategy

6 Ways Marketplaces Promote Brand Success

As you consider your options and explore varying ecommerce models, here are six ways you can benefit from selling on a marketplace.

Posted on 
Feb 23, 2022
  by
Giovanni Miranda

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Strategy

Thrive on Live: Live Commerce Strategies for 2022

Let's talk about live commerce strategy and what you should consider when planning live commerce events.

Posted on 
Feb 16, 2022
  by
Giovanni Miranda

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Strategy

And… We’re Live! Marketing Your Products With Live Commerce

Online shopping is convenient, but there's no denying it commonly lacks engagement. Live commerce aims to address that and more.

Posted on 
Jan 31, 2022
  by
Giovanni Miranda

Read More
Google

Attract Shoppers With Free and Fast Shipping Labels on Google Product Listings

There's no denying that Google Shopping is bustling with merchants of all kinds, but there's one tried-and-true way to make your products stand out.

Posted on 
Jan 25, 2022
  by
Giovanni Miranda

Read More
Google

Delight Shoppers and Boost Conversions With Google Promotions

If you sell products on Google and you’re looking for a way to boost product visibility, incentivize clicks and potentially increase conversions, then look no further than Google Promotions.

Posted on 
Jan 18, 2022
  by
Giovanni Miranda

Read More
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All Posts

3 Reasons Why Product Data Is the Frenemy of Campaign Bidding

Nicole Santoro
September 1, 2017
Ecommerce

Walmart and Google Are Joining Forces – Are You Ready?

Bryan Falla
September 6, 2017
Google

Why You Should Keep Your Online Store and Product Feeds Separate

Bryan Falla
September 9, 2017
Ecommerce

New to Ecommerce? Here’s What You Need to Know

Bryan Falla
September 28, 2017
Ecommerce

Why Your Product Data Is Holding You Back on Amazon

Bryan Falla
October 2, 2017
Amazon

Haunt Your Way Into Scary-Good Halloween Sales

Nicole Santoro
October 16, 2017
Ecommerce

Preventing 5 Common Product Listing Mistakes

Nicole Santoro
October 18, 2017
Ecommerce

6-Step Guide to Increase Ecommerce Profits Using Analytics

Bryan Falla
October 19, 2017
Ecommerce

9 Must-Have Features to Look for in an Amazon Listing Tool

Bryan Falla
October 20, 2017
Amazon

The 7 Essential Elements of a Product Listing Ad

Nicole Santoro
October 23, 2017
Ecommerce

Feed Audit 101: Master Your Data Feed Marketing Strategy with These 9 Questions

Nicole Santoro
October 31, 2022
Ecommerce

Google Shopping Best Practice Strategies & Strategies for Success

Lin Grosman
November 16, 2017
Google
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Featured Posts

Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next
Google

Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next

Google’s new Performance Max reporting doesn’t just show you what’s working—it reveals where your results are really coming from. Here’s why that matters, and how to use it to rethink your campaigns, creative, and ecommerce strategy.

Carlos Rodriguez
May 7, 2025
How to Fix Overly Long Product Titles Using ChatGPT
AI

How to Fix Overly Long Product Titles Using ChatGPT

Long product titles slowing you down? See how ChatGPT can help you clean them up faster — and why a few simple fixes can make a big difference for your feed.

Bryan Falla
April 29, 2025
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