google shopping
Google Ads Ranking Algorithm Update: Impact on Performance Max and Shopping Campaigns
Google Ads has changed how Performance Max (PMax) and Shopping campaigns compete, with ad rank now determining auction winners. Learn how this impacts costs, bidding control, and Q4 strategies. We share actionable tips to reduce campaign overlap, leverage data monitoring tools, and refine targets to maintain efficiency.
How Top Quality Store Badges Boost Trust and Sales in Ecommerce
Unlock the secrets to boosting your ecommerce credibility and driving sales with Google’s Top Quality Store Badge. Discover why this badge is a game-changer for online stores and learn the exact steps to earn and maintain it. Elevate your store's reputation and stand out in a competitive market—read on to find out how.
Precision in Product Feeds with Validation Summary
Explore the benefits of the Validation Summary to prevent feed rejections and maximize efficiency, ensuring optimal performance and compliance with cleaner, more effective product listings.
How to Add UTM Tracking to Google Shopping Campaigns
How to Add UTM Tracking to Google Shopping Campaigns
How to Set Up Product Variations in Google Shopping
If you sell a product that varies by color, size, material, or other attributes, you can group these related products together by using product variations.
How Lists Are Reshaping the Landscape of Ecommerce Advertising
Traditional attribute management in ecommerce often involves rigid product data structures. GoDataFeed's Lists feature challenges this status quo. With Lists, you're not just managing product data; you're curating it. Keep reading to uncover the magic of our Lists for yourself.
12 Best Practices for Promotions on Google Merchant Center
For most consumers, online shopping is a must these days. but more important than online shopping is online saving. Promotions on Google Merchant Center are a proven way to enhance any and all campaigns by improving conversions, dropping CPA, and encouraging repeat sales.
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How to Get "Free and Fast Shipping" Label on Google Shopping Product Listings
Free and fast shipping labels let you showcase products that can ship quickly and (preferably) free to give customers the best possible experience. If your delivery time is 5 days or less and you offer free shipping, your products may qualify.
Google Shopping Updates - 2020
Google Shopping is always improving. We'll update this page with important 2020 changes.
How to Launch Your Free Google Shopping Listings
Google has effectively redefined product marketing across its ecosystem. Here's what that looks like and what you need to know about getting your products onto Google.
Free Exposure on Google Shopping
After eight years of Google Shopping being a paid product, Google is changing things up.
How Google Decides Which Organic Product Listings to Show
Google makes product marketing feasible, but there seems to be some confusion around how and where product listings are surfaced. Let's clear that up!
2020 Ecommerce Channel Mix [Infographic]
The ecommerce landscape has seen quite a bit of change over the past decade. These are the most viable platforms to consider for your omnichannel marketing strategy.
How to Get Free Exposure On Surfaces Across Google
Google's newest free marketing program, Surfaces Across Google, is a win for both shoppers and merchants.
Google Shopping Ads Are Coming to Gmail
This week Google notified advertisers that standard Google Shopping campaigns will soon be surfaced on Gmail. Let's go over what that means.
Top Ecommerce Channels Tip Sheet (2019)
With the holiday season around the corner, there's plenty to be mindful of. Here's are some optimization tips for the top ecommerce channels of the year.
What’s Happening to Google Express?
Is Google Express really going away? Technically, but not really. Let's discuss!
What's New with the "New" Google Shopping
It’s finally here — the “new” Google Shopping! Merchants have a huge opportunity to profit from Google’s new Shopping experience. But what has actually changed?
Why Do Other Products Show Up for My Brand on Google Shopping?
Google tends to diversify search results as much as possible unless it’s close to 100% certain of the searcher’s intent. But there are ways to optimize for your brand. Here's how.
Where Do My Google Ads Show Up?
Oftentimes, the distinction between ads can grow ambiguous, as does determining when and where your ads will show up. Let's clear that up.
Demystifying 5 Shopping Ad Myths
If you're not already using Google Shopping ads, what's holding you back? The PPC waters might be murky now, but we’re sure things will be clearer after we debunk these five Google Shopping/PPC ad myths.
How to Sell on Google Shopping
Getting started with Google Shopping can seem daunting even to seasoned digital marketers. But it doesn't have to be. Here's how.
