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google local inventory ads

Google

Local Inventory Ads aren’t Shopping Ads. The Case for Local‑First Feeds

Turn LIA into a real acquisition channel. Make your feed local-first, wire GMC↔GBP, choose the right landing, and use PMax to drive store and online sales.

Posted on 
Oct 10, 2025
  by
Bryan Falla
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Google

New Google Shopping Features Announced for 2021

The pandemic accelerated the growth of ecommerce and Google plans to use this momentum to usher in a new era of online shopping. In this year’s Google Marketing Livestream, the company has laid out its plans to enhance the Google Shopping experience with new features that rivals its biggest competitors.

Posted on 
Jun 1, 2021
  by
Bryan Falla
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