Feed Readiness

Product Feed Readiness Scorecard

Channels don't reward the prettiest catalog — they reward the cleanest, most compliant feed. Score your feed against the rules Google, Meta, Amazon, TikTok, and Walmart actually enforce, and find out exactly where you're leaving revenue on the table. Free, no signup, and it runs entirely in your browser.

5
Readiness dimensions
100
Point scoring framework
26
Testable criteria
5
Channels covered

The rules of channel visibility just changed

Channels don’t surface your best-looking product page — they surface your most machine-readable feed. For multi-channel teams, that gap quietly compounds into real lost revenue.

Disapprovals happen silently

Channels reject products before a shopper ever sees them. Most teams find out weeks later in a flat performance report — not at the source.

Drift spreads across thousands of SKUs

As variants get added, copy gets edited, and platforms get connected, fields go missing, attributes desync, and policy risk creeps in at scale.

One-off catalog edits don’t fix the real problem

Feed readiness is a structural and governance issue — not a content issue. The fix has to happen at the data layer to actually stick.

Or skip the worksheet

Don’t want to score it yourself?
We’ll audit your feed for free.

Hand us your feed URL or the platform you sell on. A GoDataFeed feed specialist will run the same scorecard above against your live data and send you a detailed report — including the exact disapprovals, policy risks, and revenue gaps we find.

  • Real product-level findings, not generic advice
  • Channel-specific compliance gaps (Google, Meta, Amazon, TikTok, Walmart)
  • Prioritized fix list — what to do first and why

Request your free audit

No credit card. No commitment. Reply within 1 business day.

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Five readiness dimensions, 26 criteria

The scorecard is free, needs no signup, and runs entirely in your browser. It grades a product feed across five weighted dimensions: Required Fields and Channel Compliance (30 points), Title and Description Quality (20 points), Product Identifiers and Trust Signals (20 points), Feed Hygiene and Optimization (16 points), and Image and Asset Readiness (14 points). Score each of the 26 criteria from 0 to 2 and the tool converts the total into a 0 to 100 readiness score with a letter grade for Google Shopping, Meta, Amazon, TikTok Shop, and Walmart.

Feed Readiness Scorecard FAQ

How is the scorecard calculated?

Each of the 26 criteria is scored 0–2 and multiplied by its weight; the total is divided by 2 for a score out of 100 across five readiness dimensions.

Do I need to connect my feed or create an account?

No. The scorecard is a self-assessment that runs entirely in your browser — nothing is uploaded and no signup is required.

Which channels does the scorecard cover?

Google Shopping, Meta (Facebook and Instagram), Amazon, TikTok Shop, and Walmart. Pick one channel to highlight its criteria, or score against all five at once.

What counts as a good score?

90+ is channel-grade, 75–89 is strong with gaps, 60–74 usually means you are leaving revenue on the table, and below 60 suggests your feed is quietly underperforming or being suppressed.

How do I know if my feed is ready for Google Shopping?

Score 90 or above and your feed is channel-grade. 75 to 89 means you are strong but have gaps worth closing. 60 to 74 usually means you are leaving revenue on the table. Below 60 signals your feed is quietly underperforming or being suppressed, on Google Shopping and on Meta, Amazon, TikTok, and Walmart alike.

Can GoDataFeed score my feed for me?

Yes — request the free audit and a feed specialist runs the same scorecard against your live feed data, then sends a prioritized fix list within 1 business day.

Talk through your score

Got your grade?
Now raise it.

Book 30 minutes with the team. We will walk your scorecard answer by answer, show you which gaps actually move revenue, and leave you with a prioritized list, whether you work with us or not.

  • Your 26-point scorecard, reviewed line by line
  • The three changes that move your grade most
  • An honest read on DIY versus managed help

No commitment. A decent grade might just need a nudge.

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