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Google

Walmart and Google Are Joining Forces – Are You Ready?

Google is certainly a force to be reckoned with, but by bringing in help from the world’s largest retailer, it has a powerful new angle.

Posted on 
Sep 6, 2017
  by
Bryan Falla
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Ecommerce

3 Reasons Why Product Data Is the Frenemy of Campaign Bidding

Here are three reasons that your product data impacts your Google Campaigns.

Posted on 
Sep 1, 2017
  by
Nicole Santoro
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Ecommerce

One Simple Secret for Boosting Online Retail Sales

Visibility is key to finding success in ecommerce. If customers can’t find your products, they can’t buy them.

Posted on 
Aug 3, 2017
  by
Bryan Falla

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Amazon

How to Promote Your Products on Amazon Spark

Since the social network is so new, retailers have a chance to get in on the ground floor, when there’s less clutter and competition. Here’s a step-by-step guide to adding your products and optimization tips to make the most of your Spark posts.

Posted on 
Jul 27, 2017
  by
Nicole Santoro

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Google

How to Use Competitive Research to Make Gains on Google Shopping

The traffic from your Google Shopping campaigns can come in droves. But if that traffic also has a high bounce rate, a low session duration or few pages per session, it's clear that something is wrong.

Posted on 
Jul 21, 2017
  by
Dennis Moons

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Ecommerce

25 Ecommerce Channels to Diversify Your Brand

How do you break out of the cookie cutter ecommerce mold? By using these niche sales channels.

Posted on 
Jun 14, 2017
  by
Bryan Falla

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2018 Ecommerce Landscape

Giovanni Miranda
February 19, 2018
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Optimizing Images for Dynamic Product Ads on Facebook and Instagram

Giovanni Miranda
September 12, 2019
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How to Create Amazon A+ Content

Bryan Falla
March 7, 2018
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Amazon

How to Choose Product Images for Amazon Listings

Nicole Santoro
March 23, 2018
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Amazon

Amazon Bullet Points Tips & Templates

Nicole Santoro
April 9, 2018
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Amazon Image Requirements

Nicole Santoro
April 17, 2018
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Amazon Description Optimization by Category

Nicole Santoro
May 3, 2018
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This Week in Ecommerce: May 11, 2018

Giovanni Miranda
May 11, 2018
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How to Set Up Product Variations in Google Shopping

Carlos Rodriguez
March 7, 2024
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This Week in Ecommerce: May 18, 2018

Giovanni Miranda
May 18, 2018
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How to Setup Variations on Amazon

Nicole Santoro
May 21, 2018
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Amazon: Listing With Variations vs. Listing Without Variations

Nicole Santoro
May 21, 2018
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Featured Posts

Google Just Cut Merchants Out of the Funnel — With Agentic Commerce and Accelerated Checkout
Google

Google Just Cut Merchants Out of the Funnel — With Agentic Commerce and Accelerated Checkout

Google’s new ‘Checkout on Merchant’ is reshaping the ecommerce funnel—bypassing product pages and turning your product feed into the point of sale. Learn what this means for your campaigns and how to optimize your feed for agentic commerce.

Carlos Rodriguez
June 13, 2025
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Channel-Level Visibility in Performance Max Brings New Clarity to Your Campaigns
Google

Channel-Level Visibility in Performance Max Brings New Clarity to Your Campaigns

Performance Max is no longer a black box. With new channel-level visibility, you can finally see how each surface is performing—and make smarter, more targeted decisions because of it. Here’s how to start using the data.

Carlos Rodriguez
June 10, 2025
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