Retail ecommerce sales are expected to reach $8.1 trillion by 2026. This means more ecommerce players will join the already crowded space. In other words, even higher competition. Artificial intelligence and machine learning are key components of the underlying infrastructure that brands and retailers are using to keep customers engaged and offer them the most optimal experience. Based on our research, we have compiled a list of the top 7 machine learning trends in ecommerce that are likely to define customer experiences.