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Ecommerce

The 7 Essential Elements of a Product Listing Ad

Here’s a look at the 7 PLA elements that will (most likely) never go out of style:

Posted on 
Oct 23, 2017
  by
Nicole Santoro

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Amazon

9 Must-Have Features to Look for in an Amazon Listing Tool

More and more, seasoned sellers are turning to Amazon listing tools – software that allows businesses to update product listings in bulk, sync orders and more. But how do you know which tool is the right one for you? What features should you look for? Read on to find out.

Posted on 
Oct 20, 2017
  by
Bryan Falla

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Ecommerce

6-Step Guide to Increase Ecommerce Profits Using Analytics

Businesses that use advanced analytics have profitability and productivity rates higher than their peers. Here are some of the most effective ways you can put analytics to work for you.

Posted on 
Oct 19, 2017
  by
Bryan Falla

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Ecommerce

Preventing 5 Common Product Listing Mistakes

Here are five of the most common (and costly) product listing mistakes, and how to fix them.

Posted on 
Oct 18, 2017
  by
Nicole Santoro

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Walmart

Is Selling on Walmart Right for You?

In this post we look at some of the sellers who should immediately consider hopping on the Walmart marketplace bandwagon.

Posted on 
Oct 18, 2017
  by
Bryan Falla

Read More
Ecommerce

Haunt Your Way Into Scary-Good Halloween Sales

With Halloween spending expecting to hit a whopping $9.1 billion this year, now is the time to get your listings Halloween-ready. Here’s everything you need to know to steal your share of those scary sales.

Posted on 
Oct 16, 2017
  by
Nicole Santoro

Read More
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Product feed basics
Intro to Product Feeds
A brief introduction to product feeds.
Product Feed File Formats
A breakdown of the various product feed file formats.
Product Attributes
An overview of product attributes, which are the fields of data that catalog product details.
Product Identifiers
Here we cover the three types of product identifiers and their roles in your product data.
Data Ecosystems
Let's talk about the 3 types of data ecosystems that pertain to ecommerce businesses.
Product Feed Creation
Creating a feed is simple, but feed success is driven by your toolset.
Product Feed Distribution
The means by which product feeds get to their channels.
Authors
Eliza Shehadeh
Yesenia DeSalle
Sarah Bacchus
Julia Serdiuk
Rebecca Koss
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7 Ways to Supplement Your Product Data to Improve Exposure

Bryan Falla
May 10, 2018
Ecommerce

GoDataFeed Talks Shop at Shoptalk

Lin Grosman
May 18, 2016
Ecommerce

Google Launches Product Listing Ads in Image Search

Nicole Santoro
May 24, 2016
Google

How to Use Analytics to Identify Ecommerce Performance Trends

Bryan Falla
January 15, 2025
Ecommerce

Can eBay Take on Amazon?

Bryan Falla
June 1, 2018
eBay

Key Differences for Marketing Products on eBay vs. Amazon

Bryan Falla
June 7, 2018
eBay

GoDataFeed at IRCE 2016

Bryan Falla
June 9, 2016
GoDataFeed

2016 eBay Seller Update

Bryan Falla
June 13, 2016
eBay

25 Ecommerce Channels to Diversify Your Brand

Bryan Falla
June 14, 2017
Ecommerce

7 Key Performance Indicators Online Retailers Need to Know

Bryan Falla
June 17, 2018
Ecommerce

7 Things You Need to Know About Newegg in 2025

Bryan Falla
January 7, 2025
Newegg

How to Win the Amazon Buy Box

Bryan Falla
June 30, 2018
Amazon
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Featured Posts

How to Fix Overly Long Product Titles Using ChatGPT
AI

How to Fix Overly Long Product Titles Using ChatGPT

Long product titles slowing you down? See how ChatGPT can help you clean them up faster — and why a few simple fixes can make a big difference for your feed.

Bryan Falla
April 29, 2025
Smart Speakers Are Shopping for Your Customers. Can They Find You?
Ecommerce

Smart Speakers Are Shopping for Your Customers. Can They Find You?

Voice assistants don’t scroll—they choose. If your product feed doesn’t speak their language, you’re out of the running. This post shows you what needs to change, why it matters, and how to make your products easier to find in a world where search is spoken.

Carlos Rodriguez
April 24, 2025
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