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Ecommerce

3 Reasons Why Product Data Is the Frenemy of Campaign Bidding

Here are three reasons that your product data impacts your Google Campaigns.

Posted on 
Sep 1, 2017
  by
Nicole Santoro
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Ecommerce

One Simple Secret for Boosting Online Retail Sales

Visibility is key to finding success in ecommerce. If customers can’t find your products, they can’t buy them.

Posted on 
Aug 3, 2017
  by
Bryan Falla
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Amazon

How to Promote Your Products on Amazon Spark

Since the social network is so new, retailers have a chance to get in on the ground floor, when there’s less clutter and competition. Here’s a step-by-step guide to adding your products and optimization tips to make the most of your Spark posts.

Posted on 
Jul 27, 2017
  by
Nicole Santoro

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Google

How to Use Competitive Research to Make Gains on Google Shopping

The traffic from your Google Shopping campaigns can come in droves. But if that traffic also has a high bounce rate, a low session duration or few pages per session, it's clear that something is wrong.

Posted on 
Jul 21, 2017
  by
Dennis Moons
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Ecommerce

25 Ecommerce Channels to Diversify Your Brand

How do you break out of the cookie cutter ecommerce mold? By using these niche sales channels.

Posted on 
Jun 14, 2017
  by
Bryan Falla

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Ecommerce

Pubcon SFIMA Summit 2017 Recap

As you can see, we had a great time at Pubcon this year learning about the latest digital marketing strategies.

Posted on 
Mar 8, 2017
  by
Bryan Falla

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Optimize Data Feeds by Tapping Into Product Variations

Bryan Falla
May 12, 2015
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Ecommerce

Increase Exposure with Amazon Product Ads

Bryan Falla
August 13, 2014
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Amazon

Amazon Increases FBA Fees

Bryan Falla
February 18, 2015
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Amazon

How eBay Is Quietly Sneaking Into Amazon Territory

Bryan Falla
February 2, 2016
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eBay

Google Shopping Feed Specs Guide

Bryan Falla
June 12, 2013
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About Google Shopping

Bryan Falla
June 28, 2012
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Google Shopping Updates: 2018

Bryan Falla
June 18, 2009
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Google Shopping FAQs

Bryan Falla
October 21, 2014
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Priming for Prime Day: Making the Most of Amazon Prime Day

Giovanni Miranda
May 27, 2019
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Amazon

Amazon One Vendor: What to Expect, and How to Prepare

Giovanni Miranda
May 24, 2019
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Amazon

Out with Bing Ads, in with Microsoft Advertising

Lin Grosman
May 17, 2019
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Microsoft

How Merchants Benefit From Cross-Border Selling With American Outlets

Gil Elias
May 21, 2019
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Featured Posts

Channel-Level Visibility in Performance Max Brings New Clarity to Your Campaigns
Google

Channel-Level Visibility in Performance Max Brings New Clarity to Your Campaigns

Performance Max is no longer a black box. With new channel-level visibility, you can finally see how each surface is performing—and make smarter, more targeted decisions because of it. Here’s how to start using the data.

Carlos Rodriguez
June 10, 2025
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Fix Broken Schema and Recover Product Visibility with ChatGPT
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Fix Broken Schema and Recover Product Visibility with ChatGPT

Broken or outdated schema can quietly suppress your products in search. This guide shows how to diagnose and fix common structured data issues using ChatGPT.

Bryan Falla
June 9, 2025
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