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Ecommerce

11 Ecommerce Myths You Should Start Ignoring Today

Yes, anyone can find success selling online — under the right circumstances. Unfortunately there’s a lot of outdated, misleading, and outright incorrect advice out there. Follow enough bad advice and your business can suffer. That’s why we’re here to set the record straight.

Posted on 
Nov 11, 2021
  by
Bryan Falla

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Product Data

What is a SKU and Why It’s Crucial to Your Ecommerce Success

Whether you’re just starting out as a product seller or marketer, or you’re a seasoned seller with hundreds of products, SKUs can help you improve your sales, streamline your operations, and enhance your customer experience.

Posted on 
Nov 10, 2021
  by
Bryan Falla

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Ecommerce

Holiday Prep Checklist for Online Retailers (2021)

With so many people turning to the Internet for their holiday purchases, are you ready to claim your share of the holiday sales cache? Here's a checklist of things you should consider when preparing for the holidays.

Posted on 
Oct 28, 2021
  by
Giovanni Miranda

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Product Data

Product Feed Basics: Product Feed File Formats

A breakdown of the various product feed file formats.

Posted on 
Oct 21, 2021
  by
Giovanni Miranda

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Product Data

Product Feed Basics: Data Ecosystems

Let's talk about three types of data ecosystems that pertain to ecommerce businesses.

Posted on 
Oct 21, 2021
  by
Giovanni Miranda

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Product Data

Product Feed Basics: Product Feed Distribution

The means by which product feeds get to their channels.

Posted on 
Oct 21, 2021
  by
Giovanni Miranda

Read More
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Product feed basics
Intro to Product Feeds
A brief introduction to product feeds.
Product Feed File Formats
A breakdown of the various product feed file formats.
Product Attributes
An overview of product attributes, which are the fields of data that catalog product details.
Product Identifiers
Here we cover the three types of product identifiers and their roles in your product data.
Data Ecosystems
Let's talk about the 3 types of data ecosystems that pertain to ecommerce businesses.
Product Feed Creation
Creating a feed is simple, but feed success is driven by your toolset.
Product Feed Distribution
The means by which product feeds get to their channels.
Authors
Trevor George
Dennis Yu
Nicole Santoro
Lin Grosman
Giovanni Miranda
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How Google Decides Which Organic Product Listings to Show

Giovanni Miranda
March 17, 2020
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Google

COVID-19 Resources & Information for Online Retailers

Bryan Falla
March 16, 2020
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Ecommerce

Using Ad Relevance Diagnostics to Improve Your Facebook Ads

Giovanni Miranda
March 5, 2020
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Facebook

2020 Ecommerce Channel Mix [Infographic]

Giovanni Miranda
February 26, 2020
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Ecommerce

How to Get Free Exposure On Surfaces Across Google

Lin Grosman
February 11, 2020
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Google

Google Shopping Ads Are Coming to Gmail

Giovanni Miranda
February 6, 2020
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Google

Using Facebook & Instagram for Product Marketing

Giovanni Miranda
March 25, 2020
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Facebook

Cross-Border Sales On Your Mind? Interview With Gil Elias

Lin Grosman
December 18, 2019
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Ecommerce

New in GoDataFeed: Squarespace Integration

Giovanni Miranda
December 11, 2019
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Ecommerce

New in GoDataFeed: Type-to-Find Category Mapping

Steven Hope
November 20, 2019
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GoDataFeed

'Tis the Season: 2019 Holiday Season Ecommerce Overview

Giovanni Miranda
November 14, 2019
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Ecommerce

Drive Sales With Facebook Dynamic Product Ads

Giovanni Miranda
March 10, 2020
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Facebook
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Featured Posts

Google Just Cut Merchants Out of the Funnel — With Agentic Commerce and Accelerated Checkout
Google

Google Just Cut Merchants Out of the Funnel — With Agentic Commerce and Accelerated Checkout

Google’s new ‘Checkout on Merchant’ is reshaping the ecommerce funnel—bypassing product pages and turning your product feed into the point of sale. Learn what this means for your campaigns and how to optimize your feed for agentic commerce.

Carlos Rodriguez
June 13, 2025
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Channel-Level Visibility in Performance Max Brings New Clarity to Your Campaigns
Google

Channel-Level Visibility in Performance Max Brings New Clarity to Your Campaigns

Performance Max is no longer a black box. With new channel-level visibility, you can finally see how each surface is performing—and make smarter, more targeted decisions because of it. Here’s how to start using the data.

Carlos Rodriguez
June 10, 2025
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