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Microsoft

Google Pilots “Purchases on Google” & Bing Shopping Now Open to All U.S. Retailers

Today, Google announced its Purchases on Google pilot that enables consumers to click on "Buy on Google" ads to complete purchases. Shoppers complete the purchase using Google-stored payment data, which is then sent to retailers to process and fulfill. Merchants handle all customer service communications and “own” their customer’s data.

Posted on 
Jul 15, 2015
  by
Bryan Falla

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Microsoft

Bing Updates Field Names, Adds Optional Fields

Bing Ads is changing how its product feeds are organized. Beginning Aug. 1, 2015, all feeds submitted to Bing must be updated with the new field names or they will be rejected.

Posted on 
Jun 26, 2015
  by
Bryan Falla

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Instagram

Instagram Announces New Retail-Friendly Ads

Instagram announced today that it is rolling out new ad formats, including action-oriented ads with "Shop Now" buttons for retailers.

Posted on 
Jun 2, 2015
  by
Bryan Falla

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Ecommerce

Optimize Data Feeds by Tapping Into Product Variations

Product data feed optimization is essential to being competitive and profitable on shopping channels like Google Shopping, Amazon or eBay. And there’s no better example of this than product variations (also known as variables or options).

Posted on 
May 12, 2015
  by
Bryan Falla

Read More
Facebook

Facebook Dynamic Product Ads FAQ

The launch of Facebook Dynamic Product Ads is Facebook's can be a real boon to retailers. Don't let questions about the process keep you from getting in on the action. Read the FAQ to find answers to the most common questions about dynamic product ads.

Posted on 
Mar 24, 2015
  by
Nicole Santoro

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Amazon

Amazon Increases FBA Fees

The scheduled fee adjustments to Fulfillment by Amazon (FBA) services took effect today. The changes, according to Amazon, were made to reflect Amazon's costs of fulfillment, transportation and customer service.

Posted on 
Feb 18, 2015
  by
Bryan Falla

Read More
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Optimize Data Feeds by Tapping Into Product Variations

Bryan Falla
May 12, 2015
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Ecommerce

Increase Exposure with Amazon Product Ads

Bryan Falla
August 13, 2014
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Amazon

Amazon Increases FBA Fees

Bryan Falla
February 18, 2015
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Amazon

How eBay Is Quietly Sneaking Into Amazon Territory

Bryan Falla
February 2, 2016
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eBay

Google Shopping Feed Specs Guide

Bryan Falla
June 12, 2013
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Google

About Google Shopping

Bryan Falla
June 28, 2012
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Google

Google Shopping Updates: 2018

Bryan Falla
June 18, 2009
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Google Shopping FAQs

Bryan Falla
October 21, 2014
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Google

Priming for Prime Day: Making the Most of Amazon Prime Day

Giovanni Miranda
May 27, 2019
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Amazon

Amazon One Vendor: What to Expect, and How to Prepare

Giovanni Miranda
May 24, 2019
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Amazon

Out with Bing Ads, in with Microsoft Advertising

Lin Grosman
May 17, 2019
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Microsoft

How Merchants Benefit From Cross-Border Selling With American Outlets

Gil Elias
May 21, 2019
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