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Google

Fixing incorrect product identifier [mpn]

These warnings are intended to notify merchants that the MPN submitted in their product feeds has an incorrect value. In September 2021, Google will begin disapproving products whose MPNs were issued warnings for "Incorrect product identifier [mpn]".

Posted on 
Aug 9, 2021
  by
Bryan Falla

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Google

BIMI for ecommerce brands

BIMI was designed to help brands validate the ownership of their logos and visual identities, and securely transmit them to Google. It also plays a role in email security, specifically as it affects phishing and other email-based scams.

Posted on 
Aug 3, 2021
  by
Bryan Falla

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Google

Google for Retail: A Visual Guide

Google for Retail is a comprehensive ecommerce solution with multiple surfaces for your product ads. Learn about these surfaces and how you can use them to grow your business.

Posted on 
Jul 23, 2021
  by
Nick Martins

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Inventory Management

9 signs your business needs an effective inventory management system

When you start your ecommerce business it’s likely that you will track your inventory using spreadsheets. Which is great for a small business that’s just getting going. The issues with this approach arise when your business grows, you start selling on more channels and your processes get more complex.

Posted on 
Jun 22, 2021
  by
Marc Darmon

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Google

New Google Shopping Features Announced for 2021

The pandemic accelerated the growth of ecommerce and Google plans to use this momentum to usher in a new era of online shopping. In this year’s Google Marketing Livestream, the company has laid out its plans to enhance the Google Shopping experience with new features that rivals its biggest competitors.

Posted on 
Jun 1, 2021
  by
Bryan Falla

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Amazon

PPC vs Marketplaces: Finding Your Marketing Mix

Pay-per-click channels are a great way to reach new shoppers and drive sales on your web store. Marketplaces allow you to leverage native audiences and platforms to make sales.

Posted on 
May 17, 2021
  by
Bryan Falla

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The Ultimate 2022 Holiday Checklist for Ecommerce Professionals

Peter Harrigan Jr
December 15, 2022
Strategy

How Will Machine Learning Be Used in Ecommerce in 2023 (and Beyond!)

Peter Harrigan Jr
December 22, 2022
Ecommerce

9 Email Optimizations that are Crucial in 2023

Peter Harrigan Jr
December 9, 2022
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Top 10 Ecommerce Tools to Get Your Shop to Its First $1M and Beyond

Peter Harrigan Jr
November 23, 2022
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6 Best Practices for Live Chat Communication

Julia Serdiuk
November 9, 2022
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How Amazon Uses AI to Dominate Ecommerce: Top 5 Use Cases

Peter Harrigan Jr
November 17, 2022
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New in GoDataFeed: Q3 Optimizations, Integrations, and Updates

Yesenia DeSalle
October 26, 2022
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11 Free Automation Tools to Streamline Ecommerce Tasks:

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October 24, 2022
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October 19, 2022
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Data Feed Tactics to Boost Sales During Fall Months

Rebecca Koss
September 19, 2022
Product Data

How to Get "Free and Fast Shipping" Label on Google Shopping Product Listings

Bryan Falla
August 31, 2022
Google

Debunking 5 Common Myths About DIY Product Photography

Shikhil Vyas
August 30, 2022
Ecommerce
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Featured Posts

Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next
Google

Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next

Google’s new Performance Max reporting doesn’t just show you what’s working—it reveals where your results are really coming from. Here’s why that matters, and how to use it to rethink your campaigns, creative, and ecommerce strategy.

Carlos Rodriguez
May 7, 2025
How to Fix Overly Long Product Titles Using ChatGPT
AI

How to Fix Overly Long Product Titles Using ChatGPT

Long product titles slowing you down? See how ChatGPT can help you clean them up faster — and why a few simple fixes can make a big difference for your feed.

Bryan Falla
April 29, 2025
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