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Google Pilots “Purchases on Google” & Bing Shopping Now Open to All U.S. Retailers

Today, Google announced its Purchases on Google pilot that enables consumers to click on "Buy on Google" ads to complete purchases. Shoppers complete the purchase using Google-stored payment data, which is then sent to retailers to process and fulfill. Merchants handle all customer service communications and “own” their customer’s data.

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Jul 15, 2015

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Bing Updates Field Names, Adds Optional Fields

Bing Ads is changing how its product feeds are organized. Beginning Aug. 1, 2015, all feeds submitted to Bing must be updated with the new field names or they will be rejected.

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Jun 26, 2015

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Instagram Announces New Retail-Friendly Ads

Instagram announced today that it is rolling out new ad formats, including action-oriented ads with "Shop Now" buttons for retailers.

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Jun 2, 2015

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Optimize Data Feeds by Tapping Into Product Variations

Product data feed optimization is essential to being competitive and profitable on shopping channels like Google Shopping, Amazon or eBay. And there’s no better example of this than product variations (also known as variables or options).

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May 12, 2015

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Facebook Dynamic Product Ads FAQ

The launch of Facebook Dynamic Product Ads is Facebook's can be a real boon to retailers. Don't let questions about the process keep you from getting in on the action. Read the FAQ to find answers to the most common questions about dynamic product ads.

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Mar 24, 2015

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Amazon Increases FBA Fees

The scheduled fee adjustments to Fulfillment by Amazon (FBA) services took effect today. The changes, according to Amazon, were made to reflect Amazon's costs of fulfillment, transportation and customer service.

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Feb 18, 2015

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Bryan Falla

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