In this post, we'll explore the often-overlooked role of data in ecommerce campaign success, the challenges of optimizing data with precision but at scale, and how performing a Feed Analysis can help you overcome poor performance and save you from the massive headaches that can arise when channels decide your data is not up to par.
Google Shopping, a game-changing service that revolutionizes the way consumers discover and purchase products. Today, we are going to show you how to leverage the six different types of Google Shopping feeds to create a seamless and enticing shopping experience that results in increased traffic and sales.
In our ongoing efforts to enhance our platform, we are excited to announce three new updates that will make managing your product feeds even more efficient and user-friendly: Catalog Card View, Feed Rule Description, and Re-Branding our “Products” tab to “Imports.”
While multichannel ecommerce strategies can greatly benefit businesses, it's important to note that not all tools and plugins are created equal. In particular, free data feed plugins may seem like an attractive option for businesses looking to save money, but they often come with significant drawbacks that can hinder growth and success. In this blog post we prove why paid data feed software will always beat any free option.
Retail ecommerce sales are expected to reach $8.1 trillion by 2026. This means more ecommerce players will join the already crowded space. In other words, even higher competition. Artificial intelligence and machine learning are key components of the underlying infrastructure that brands and retailers are using to keep customers engaged and offer them the most optimal experience. Based on our research, we have compiled a list of the top 7 machine learning trends in ecommerce that are likely to define customer experiences.
We've broken down the steps to mastering your data feed marketing strategy. Read on to learn how to make the process as painless as possible.
The holiday season is upon us. If you haven’t started planning, then it’s about time that you do – and if you’ve already started, it’s time to ramp that up too.
Google makes product marketing feasible, but there seems to be some confusion around how and where product listings are surfaced. Let's clear that up!
Use these traditional SEO principles to give your ecommerce campaigns a boost.
Your product feeds will determine a big part of your ecommerce success. In this post we round up the most important and often overlooked "insider" steps on generating a successful data feed.
Since we announced GoDataFeed’s v.6 beta program back in February, we have worked with several merchants and agencies to further improve our interface and expand our features. From hosting user demos to gathering extensive feedback, we have committed ourselves to constant improvement and have succeeded with your help -- so thank you.
Wondering why you’re not seeing the kind of growth other Shopify sellers are? The answer may be that you are making a major mistake when taking advantage of these new shopping channel integrations.
Supplemental product data could hold the key to successful ecommerce campaigns.
In this post, we’re taking the reverse approach. Here are the top 10 things you WON’T have to do anymore with your product feeds once you have our service. All packaged nicely in a Letterman-style countdown. Boom. You’re welcome.
Managing multiple product feeds can be a lengthy, meticulous, intensive process that not only requires a lot of grunt work but can also be prone to errors.
Here are three reasons that your product data impacts your Google Campaigns.
What does an optimized product listing look like? Come here, we'll show you.
FTP is an easy, reliable way for merchants to submit their product feeds to both Google Merchant Center and Bing Merchant Center. If you are using a third party feed service you may want to provide them with these FTP credentials to complete your feed submission. A common question that we receive is how to actually find these credentials within the Merchant Center accounts.
Product data feed optimization is essential to being competitive and profitable on shopping channels like Google Shopping, Amazon or eBay. And there’s no better example of this than product variations (also known as variables or options).