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Ecommerce

Fire Up Online Sales with these Crucial Product Listing Principles

What does an optimized product listing look like? Come here, we'll show you.

Posted on

Feb 18, 2016

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How eBay Is Quietly Sneaking Into Amazon Territory

When you're going to sell online, the first place many retailers go is Amazon. That's to be expected since Amazon is the largest e-retailer in the United States. But selling your products only on Amazon is doing your business a disservice. eBay is another online marketplace with a high amount of traffic and tons of opportunities for brands to gain mass exposure and sales. Not only does eBay have a huge audience but it can also have less competition for retailers.

Posted on

Feb 2, 2016

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How to Fix MyShopify URLs to Avoid Google Errors

It is not uncommon for merchants using Shopify as their ecommerce platform to experience errors in Google Merchant Center for incorrect product URLs. Google will show the error ‘URLs do not belong to your website’ if the product URL in your data feed does not match exactly that of the domain that you claimed within your Google Merchant Center.

Posted on

Jan 29, 2016

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How to Locate Your FTP Credentials in Google and Bing

FTP is an easy, reliable way for merchants to submit their product feeds to both Google Merchant Center and Bing Merchant Center. If you are using a third party feed service you may want to provide them with these FTP credentials to complete your feed submission. A common question that we receive is how to actually find these credentials within the Merchant Center accounts.

Posted on

Jan 22, 2016

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Increase Online Sales Using Multichannel Marketing

"If you build it they will come." It's too bad that maxim doesn't apply to ecommerce. Then every retailer's products would virtually fly off the shelves. Unfortunately, it's just not the case. That's why savvy online retailers turn to multichannel marketing strategies in order to reach maximum exposure. With so many product marketing options, however, creating a winning game plan can be intimidating. But it doesn’t have to be.

Posted on

Nov 3, 2015

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Introducing the New Bing Shopping Campaigns

Bing is at it again, and right in time for holidays! Product Ads were a big hit in attracting shoppers on the Yahoo Bing Network last year because of their rich, engaging format. This year we’ve launched Bing Shopping Campaigns to help advertisers capture our shopping audience with enhanced control, insight and efficiency, and with consistent management across advertising platforms.

Posted on

Aug 6, 2015

by

Bryan Falla

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