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Strategy

The Ultimate 2022 Holiday Checklist for Ecommerce Professionals

The end of year period has traditionally been a profitable time for online retailers, and in a post-Covid world, this is truer than ever. Consumers are all the more accustomed to shopping online, ecommerce sales are growing, and Q4 is an opportune moment for online retailers to boost their revenue. In this article, we walk you through all the things you need to check off your list in order to prepare for the holiday season. Read on to find out more!

Posted on 
Dec 15, 2022
  by
Peter Harrigan Jr

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Strategy

9 Email Optimizations that are Crucial in 2023

You know that email marketing is important for your campaigns, but do you actually know why it’s so crucial? In order to tackle this huge market, we wanted to come up with strategies to optimize each one of your email marketing tactics. Email is a powerful channel, and by using the strategies listed below, you’ll be able to drive more customers to your store and boost your sales. In this article, we share 9 email marketing strategies that you can use to grow your store. Read on to find out more!

Posted on 
Dec 9, 2022
  by
Peter Harrigan Jr

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Ecommerce

Top 10 Ecommerce Tools to Get Your Shop to Its First $1M and Beyond

Optimization is something that’s always top of mind. After you’ve added exit pop-ups to your website, think about improving your product reviews. After you’ve optimized your product reviews, think about adding UGC. On and on it goes. In this article, we share 10 tools that will help you optimize your ecommerce business, so that you can generate more revenue. Let’s get your shop to its first $1M!

Posted on 
Nov 23, 2022
  by
Peter Harrigan Jr

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Amazon

How Amazon Uses AI to Dominate Ecommerce: Top 5 Use Cases

Amazon is a master at leveraging customer-centric innovation to propel its growth. The company has taken its business to the next level by building the organization around artificial intelligence and machine learning. Here in this article, we’ll have a look at the various ways Amazon uses AI to dominate ecommerce. We’ll cover not only product recommendations but also other use cases like Alexa, Amazon Go, etc.

Posted on 
Nov 17, 2022
  by
Peter Harrigan Jr

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Ecommerce

6 Best Practices for Live Chat Communication

Live chat is a challenging, yet powerful communication channel. When done right, it can become an indispensable tool for engagement. In this blog post we look at ways to boost sales simply by executing a sound chat strategy.

Posted on 
Nov 9, 2022
  by
Julia Serdiuk

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Ecommerce

Feed Audit 101: Master Your Data Feed Marketing Strategy with These 9 Questions

We've broken down the steps to mastering your data feed marketing strategy. Read on to learn how to make the process as painless as possible.

Posted on 
Oct 31, 2022
  by
Nicole Santoro

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July 15, 2022
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ROAS Checklist: 10 Simple Tests for Your Ecommerce Ads

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May 23, 2022
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Social proof: Audiences and platforms pivot to social commerce

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May 12, 2022
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8 Steps to Creating a Product Page that Converts (with Examples)

Bryan Falla
March 28, 2022
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6 Ways Marketplaces Promote Brand Success

Giovanni Miranda
February 23, 2022
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Thrive on Live: Live Commerce Strategies for 2022

Giovanni Miranda
February 16, 2022
Strategy

And… We’re Live! Marketing Your Products With Live Commerce

Giovanni Miranda
January 31, 2022
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Attract Shoppers With Free and Fast Shipping Labels on Google Product Listings

Giovanni Miranda
January 25, 2022
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Delight Shoppers and Boost Conversions With Google Promotions

Giovanni Miranda
January 18, 2022
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8 Ways to Prepare Your Product Data for Top Marketplace Performance

Giovanni Miranda
January 10, 2022
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6 Best Practices to Improve Your PPC Feed Management Workflow

Giovanni Miranda
December 29, 2021
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How to Set Up Google Enhanced Conversions to Improve Conversion Tracking

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December 20, 2021
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Featured Posts

Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next
Google

Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next

Google’s new Performance Max reporting doesn’t just show you what’s working—it reveals where your results are really coming from. Here’s why that matters, and how to use it to rethink your campaigns, creative, and ecommerce strategy.

Carlos Rodriguez
May 7, 2025
How to Fix Overly Long Product Titles Using ChatGPT
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How to Fix Overly Long Product Titles Using ChatGPT

Long product titles slowing you down? See how ChatGPT can help you clean them up faster — and why a few simple fixes can make a big difference for your feed.

Bryan Falla
April 29, 2025
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