The Six Types of Google Shopping Feeds and How to Leverage Them for Any Business
Google Shopping, a game-changing service that revolutionizes the way consumers discover and purchase products. Today, we are going to show you how to leverage the six different types of Google Shopping feeds to create a seamless and enticing shopping experience that results in increased traffic and sales.
Maximize Your Opportunities with These 8 Best Practices for Product Photo Optimization on Google
As a juggernaut in the industry, Google sees more activity than most websites see in their lifetime. If you want to stand out in this environment, you have to have a fully optimized product page. The best way to achieve this is through product photos. In this article we discuss 8 best practices for making your product photos drive sales and experience.
The Ultimate Guide to Ranking Highly on Google for Shopping Ads
Securing a top spot on the search engine results page can mean the difference between success and failure in today's digital landscape. To ease this difficulty, we have gethered our expertise to give you some practical tips and strategies on how to optimize your product listings and improve your Google Shopping ranking. You'll be well on your way to increasing your online sales and achieving your ecommerce goals.
Google Sunsets FTP Merchant Center Data Feeds
Important news update on the state of FTP feed files for Google Merchant Center. This will impact all ecommerce professionals who are currently using FTP files to upload product data to Google's Merchant Center
Advertise Your Products Free on Google for the Holidays
If you sell products online, you want to make sure your products are listed on Google Shopping. Huge benefit, no gimmicks, no catch.
Fixing incorrect product identifier [mpn]
These warnings are intended to notify merchants that the MPN submitted in their product feeds has an incorrect value. In September 2021, Google will begin disapproving products whose MPNs were issued warnings for "Incorrect product identifier [mpn]".
PPC vs Marketplaces: Finding Your Marketing Mix
Pay-per-click channels are a great way to reach new shoppers and drive sales on your web store. Marketplaces allow you to leverage native audiences and platforms to make sales.
This Month in Ecommerce - December 2020
Missed out on some of the month's most important ecommerce developments? No worries, we've got you covered.
This Month in Ecommerce - October 2020
Missed out on some of the month's most important ecommerce developments? No worries, we've got you covered.
Google Shopping Is Just the Beginning: Meet Google for Retail
In this post, we dive into each of Google’s retail-specific solutions. We look at what makes each solution unique, why it may or may not be right for your business, and where and how your products will appear for shoppers.
How to Launch Your Free Google Shopping Listings
Google has effectively redefined product marketing across its ecosystem. Here's what that looks like and what you need to know about getting your products onto Google.
'Tis the Season: 2019 Holiday Season Ecommerce Overview
We're now half way into November and it already feels like the holiday machine is in full force. To hype you up for what's to come, we put together a holiday infographic.
What’s Happening to Google Express?
Is Google Express really going away? Technically, but not really. Let's discuss!
