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Ecommerce

2018 Ecommerce Landscape

The rise of omnichannel has changed how shoppers search, compare, discuss and purchase products. To help you diversify your ecommerce portfolio, we’ve created a graphic of the current Ecommerce Landscape.

Posted on 
Feb 19, 2018
  by
Giovanni Miranda

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Google

How to Optimize Your Google Shopping Images

A picture's worth a thousand words. Especially in Google Shopping PLAs! We’ve compiled a list of optimization tricks to help get you started.

Posted on 
Feb 16, 2018
  by
Nicole Santoro

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Google

7 Ways You're Not Selling on Google (But Should Be)

You probably already have your products up on Google, but here are even more ways Google can help you increase sales and revenue.

Posted on 
Feb 6, 2018
  by
Nicole Santoro

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Ecommerce

The Future of Ecommerce, 2018 and Beyond

Today, we look to the future with the greatest of optimism. Below are a few "predictions" that we think will come to fruition over the course of this year and the next few years.

Posted on 
Jan 18, 2018
  by
Bryan Falla

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Ecommerce

Channel Specific Title Optimization Formulas

Product title optimization can lead to a higher chance of conversions and more sales. In this post, we break down some of the key differences to think about when it comes to title creation for each channel.

Posted on 
Jan 17, 2018
  by
Nicole Santoro

Read More
Google

Google Shopping PLA Title Optimization & Templates

If you’re struggling to find success on Google Shopping, it's time to revisit your PLA titles. In this post we look at title optimization strategies and provide you with ready-to-use templates.

Posted on 
Jan 12, 2018
  by
Nicole Santoro

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Product feed basics
Intro to Product Feeds
A brief introduction to product feeds.
Product Feed File Formats
A breakdown of the various product feed file formats.
Product Attributes
An overview of product attributes, which are the fields of data that catalog product details.
Product Identifiers
Here we cover the three types of product identifiers and their roles in your product data.
Data Ecosystems
Let's talk about the 3 types of data ecosystems that pertain to ecommerce businesses.
Product Feed Creation
Creating a feed is simple, but feed success is driven by your toolset.
Product Feed Distribution
The means by which product feeds get to their channels.
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Unlock New Ecommerce Potential with Advanced Lead Generation

Carlos Rodriguez
August 6, 2024
Ecommerce

Key Takeaways from Google Marketing Live 2024 on AI

Carlos Rodriguez
June 13, 2024
Google

8 Strategies to Supercharge Your PMax Shopping Campaigns Right Now

Carlos Rodriguez
July 16, 2024
Google

Enhancing Ecommerce Efficiency with Lists

Carlos Rodriguez
May 29, 2024
Ecommerce

Enhancing Product Feeds with Advanced Data Merge Capabilities

Carlos Rodriguez
May 20, 2024
Data Feeds

Optimizing Ecommerce Performance with Scheduled A/B Testing

Carlos Rodriguez
May 15, 2024
Ecommerce

Mastering Marketing Timeliness with Automated Feed Scheduling

Carlos Rodriguez
May 6, 2024
Ecommerce

Perfect Google Shopping Titles for Peak Performance

Carlos Rodriguez
May 1, 2024
Google

How Automation in Text Editing Can Transform Your Ecommerce Strategy

Carlos Rodriguez
April 29, 2024
Ecommerce

Precision in Product Feeds with Validation Summary

Carlos Rodriguez
April 19, 2024
Data Feeds

Ecommerce Simplified: The Power of Import Rules

Carlos Rodriguez
April 12, 2024
Data Feeds

Location Mapping Paves the Way to Local Sales Online

Carlos Rodriguez
March 25, 2024
Inventory Management
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Featured Posts

Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next
Google

Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next

Google’s new Performance Max reporting doesn’t just show you what’s working—it reveals where your results are really coming from. Here’s why that matters, and how to use it to rethink your campaigns, creative, and ecommerce strategy.

Carlos Rodriguez
May 7, 2025
How to Fix Overly Long Product Titles Using ChatGPT
AI

How to Fix Overly Long Product Titles Using ChatGPT

Long product titles slowing you down? See how ChatGPT can help you clean them up faster — and why a few simple fixes can make a big difference for your feed.

Bryan Falla
April 29, 2025
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