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Google

Using Google Shopping Currency Conversion for Multi-Country Selling

When submitting a Google Shopping feed, you’re required to provide the currency that your prices are in. If you’re submitting US dollars, you append USD to the price field. If you’re submitting Canadian dollars, you append CAD.

Posted on 
Jul 3, 2018
  by
Nicole Santoro

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Amazon

How to Win the Amazon Buy Box

The Buy Box is the key to winning on Amazon. Here's how to lock it down.

Posted on 
Jun 30, 2018
  by
Bryan Falla

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Ecommerce

This Week in Ecommerce: June 29, 2018

Goodbye Google Adwords and hello Google Ads. 18 years after the launch of Adwords, Google is finally rebranding its advertising service. This change comes as a pleasant surprise to many, as the brand was due for a visual upgrade. This, along with the recently announced interface change, marks the end of an era for Google. Google Ads will continue to offer the same AdWords features and services that users expect, plus more. Our team welcomes the transition and thinks the new logo looks amazing.

Posted on 
Jun 29, 2018
  by
Giovanni Miranda

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Ecommerce

This Is How American AF Stormed the Beaches of Ecommerce

After optimizing our feeds through GoDataFeed, average order value and ROAS all increased.

Posted on 
Jun 29, 2018
  by
Nicole Santoro

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Ecommerce

This Week in Ecommerce: June 21, 2018

The helpful folks at Bing recently announced a new educational webcast, "the Art and Science of Bing Shopping Campaigns," that is set for June 28th at 8 a.m. (PDT). Led by Bing marketing leaders Stein Broeder, Cady Condyles, and other special guests, the goal of the event is to help users take advantage of the latest updates and improvements to Bing Shopping campaigns. Who better to learn from than Bing's core marketing experts, as well as industry leaders that leverage the platform on a daily basis? These insights, recommendations, and success stories are sure to inspire and inform. Don't miss out!

Posted on 
Jun 21, 2018
  by
Giovanni Miranda

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Amazon

Optimizing Amazon Listings for Mobile

When talking Amazon optimization tips, you (probably) think of your listings as they might appear on a desktop browser. While you’re not wrong, you’re neglecting a major trend in online shopping: mobile.

Posted on 
Jun 18, 2018
  by
Nicole Santoro

Read More
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Product feed basics
Intro to Product Feeds
A brief introduction to product feeds.
Product Feed File Formats
A breakdown of the various product feed file formats.
Product Attributes
An overview of product attributes, which are the fields of data that catalog product details.
Product Identifiers
Here we cover the three types of product identifiers and their roles in your product data.
Data Ecosystems
Let's talk about the 3 types of data ecosystems that pertain to ecommerce businesses.
Product Feed Creation
Creating a feed is simple, but feed success is driven by your toolset.
Product Feed Distribution
The means by which product feeds get to their channels.
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Marc Darmon
Steven Hope
Jeffrey Tower
Dennis Moons
Andrew Lolk
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4 Amazon Seller Central Tips That Will Boost Your Sales

Giovanni Miranda
April 3, 2019
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Getting Started with Seller Central in 6 Simple Steps

Giovanni Miranda
April 4, 2019
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5 Ways Seller Central Can Improve Your Marketing Strategy

Bryan Falla
August 30, 2019
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This Is Why Your Shopping Ads Aren't Showing Up on Google

Bryan Falla
April 11, 2019
Google

How to Become a Shipping Expert Using Seller Central

Lin Grosman
April 12, 2019
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Common Fulfillment Mistakes on Amazon Seller Central

Giovanni Miranda
April 17, 2019
Amazon
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Featured Posts

Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next
Google

Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next

Google’s new Performance Max reporting doesn’t just show you what’s working—it reveals where your results are really coming from. Here’s why that matters, and how to use it to rethink your campaigns, creative, and ecommerce strategy.

Carlos Rodriguez
May 7, 2025
How to Fix Overly Long Product Titles Using ChatGPT
AI

How to Fix Overly Long Product Titles Using ChatGPT

Long product titles slowing you down? See how ChatGPT can help you clean them up faster — and why a few simple fixes can make a big difference for your feed.

Bryan Falla
April 29, 2025
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