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Ecommerce

Why Ratings/Reviews Matter to Google and Amazon

In the age of ecommerce, online reviews matter big time. They can sway a customer’s buying decision--for better or for worse. And if you don’t think that shoppers take these stranger’s opinions seriously, think again. A whopping 85% of consumers trust online reviews as much as personal recommendations.

Posted on 
Sep 14, 2018
  by
Nicole Santoro
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Amazon

What is the Buy Box?

Third party sellers make up a big part of Amazon’s sales. The retail giant generated a whopping 31.88 billion dollars in third-party seller services revenues in 2017 alone. A lot of these third-party sellers are competing to sell the same products. And since there is only one listing per product, these sellers need a way to stand out from the pack. That’s where the Buy Box comes into play.

Posted on 
Sep 12, 2018
  by
Nicole Santoro
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Amazon

FBA vs. FBM: What Should I Choose?

The goal of just about every Amazon seller is to increase sales and earn profits. And to do that, sellers have to pay close attention to all aspects of their business when making decisions. One of these decisions has to do with fulfillment.

Posted on 
Sep 12, 2018
  by
Nicole Santoro
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Amazon

What is FBA?

Amazon sellers have a lot on their plate. They have to decide what products to sell, create the actual product listing and run their business outside of Amazon. Add shipping and fulfillment in there and it can get exhausting. That’s where Fulfillment by Amazon (FBA) comes in. It’s the alternative option to Fulfillment by Merchant (FBM) that can save sellers time to focus on other areas of their business.

Posted on 
Sep 10, 2018
  by
Nicole Santoro
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Houzz

Houzz Marketplace: Improving Your Seller Score

For those selling home decor products through the Houzz marketplace, this can be achieved by obtaining a high Seller Score. To help you do so, we've outlined what goes into the Houzz Seller Score along with some tips on revamping your score before the holiday season is in full swing.

Posted on 
Sep 6, 2018
  by
Nicole Santoro

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Google

Why You Should Check Google Merchant Center Diagnostics Regularly

Getting a product feed ready for Google Shopping takes some work. After you set it up, you have to submit it to Merchant Center and resolve any errors that may prevent it from going live. But once you finally have the perfect, error-free feed, you can’t simply put it on an automated submission schedule and expect the sales to magically roll in.

Posted on 
Sep 3, 2018
  by
Nicole Santoro

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7 Tips for Profitable Affiliate Program Management

Adam Riemer
July 11, 2018
Ecommerce

Master Mobile Commerce With These Simple Marketplace Strategies

Bryan Falla
September 22, 2018
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Data Overload, Missed Opportunities and How To Take Action

Bryan Falla
September 27, 2017
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The Evolution of Ecommerce [Infographic]

Bryan Falla
September 26, 2017
Ecommerce

How to Set Up Instagram Product Ads

Bryan Falla
October 3, 2018
Instagram

5 Ways to Make the Most Out of Your Holiday Ecommerce Marketing

Bryan Falla
October 5, 2017
Ecommerce

4 Key Insights from the Shop.org Digital Summit

Bryan Falla
October 11, 2016
Ecommerce

Is Selling on Walmart Right for You?

Bryan Falla
October 18, 2017
Walmart

5 Product Listing Optimization Tricks You’ve got to Try

Nicole Santoro
October 24, 2017
Ecommerce

Looking Ahead to the Ecommerce Marketing Landscape of 2017

Bryan Falla
October 25, 2016
Ecommerce

A Note from Our Friends at Connexity

Bryan Falla
October 27, 2016
Ecommerce

4 Retail Start-Up Habits That Boost Sales

Bryan Falla
November 4, 2017
Ecommerce
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