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Google

Conversion Optimization for Google Shopping Campaigns

The final leg of a successful Google Shopping campaign is less about what you do on Google and more about how you tie the overall strategy together. Even if you’ve done everything right up to this point, a poor shopping experience can cost you a sale.

Posted on 
Jan 14, 2019
  by
Bryan Falla

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Google

How to Use Google Shopping Product Identifiers

In the world of ecommerce and Google Product Listing Ads, unique product identifiers (or UPIs) matter—maybe even more than you think.

Posted on 
Jan 13, 2019
  by
Nicole Santoro
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Ecommerce

Top 10 Ecommerce Channels

Top 10 Ecommerce Channels

Posted on 
Jan 9, 2019
  by
Giovanni Miranda
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Ecommerce

2019 Ecommerce Calendar of Events

As 2018 comes to a close, it's important to begin planning for 2019's holiday circuit. Lone merchants and full-fledged brands alike, there's little to no time to waste when considering all there is to plan for.

Posted on 
Dec 28, 2018
  by
Giovanni Miranda

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Ecommerce

Selling On Marketplaces to Multiply Your Profits

To help you sort it all out, we'll go over some of the most popular online marketplaces and break down their benefits to sellers. No matter where you're selling today, expanding to more marketplaces is the most efficient way to multiply your income.

Posted on 
Dec 23, 2018
  by
Bryan Falla

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Ecommerce

What is Visual Search?

Images are a major part of online shopping. After all, most of us wouldn’t buy something we can't preview.About three-quarters of US internet users regularly or always search for visual content prior to making a purchase. We all know images are an important part of any listing, but they’re about to get even more important with the growing popularity of visual search.

Posted on 
Dec 14, 2018
  by
Giovanni Miranda

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All Posts

The 7 Essential Elements of a Product Listing Ad

Nicole Santoro
October 23, 2017
Ecommerce

Feed Audit 101: Master Your Data Feed Marketing Strategy with These 9 Questions

Nicole Santoro
October 31, 2022
Ecommerce

Google Shopping Best Practice Strategies & Strategies for Success

Lin Grosman
November 16, 2017
Google

7 Things Your eBay Feeds Must Have

Bryan Falla
December 15, 2017
eBay

10 Things You DON’T Have To Do Anymore With GoDataFeed

Bryan Falla
December 28, 2017
GoDataFeed

How to Use Google Shopping to Create Customer Lifetime Value

Bryan Falla
January 4, 2018
Google

Google Shopping PLA Title Optimization & Templates

Nicole Santoro
January 12, 2018
Google

The Future of Ecommerce, 2018 and Beyond

Bryan Falla
January 18, 2018
Ecommerce

Channel Specific Title Optimization Formulas

Nicole Santoro
January 17, 2018
Ecommerce

How to Optimize Your Google Shopping Images

Nicole Santoro
February 16, 2018
Google

2018 Ecommerce Landscape

Giovanni Miranda
February 19, 2018
Ecommerce

Optimizing Images for Dynamic Product Ads on Facebook and Instagram

Giovanni Miranda
September 12, 2019
Facebook
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Fix Broken Schema and Recover Product Visibility with ChatGPT
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Fix Broken Schema and Recover Product Visibility with ChatGPT

Broken or outdated schema can quietly suppress your products in search. This guide shows how to diagnose and fix common structured data issues using ChatGPT.

Bryan Falla
June 9, 2025
Meta Is Dropping Native Checkout on Facebook and Instagram Shops
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Meta Is Dropping Native Checkout on Facebook and Instagram Shops

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June 5, 2025
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