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New Google Shopping Features Announced for 2021

The pandemic accelerated the growth of ecommerce and Google plans to use this momentum to usher in a new era of online shopping. In this year’s Google Marketing Livestream, the company has laid out its plans to enhance the Google Shopping experience with new features that rivals its biggest competitors.

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Jun 1, 2021

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PPC vs Marketplaces: Finding Your Marketing Mix

Pay-per-click channels are a great way to reach new shoppers and drive sales on your web store. Marketplaces allow you to leverage native audiences and platforms to make sales.

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May 17, 2021

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Why Walmart Should Be Your Next Marketplace

Just as people tend to stick to their favorite stores, they’re also quick to stick to their favorite online marketplace. A platform like Walmart.com might be exactly what your business needs.

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May 11, 2021

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2021 Google Product Data Specs Update

The focus of this year's Google product data specs update is on improving the quality of product information across free listings and Shopping ads.

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Apr 30, 2021

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This Month in Ecommerce - April 2021

Missed out on some of the month's most important ecommerce developments? No worries, we've got you covered.

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Apr 30, 2021

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Cashing in on Snapchat's Dynamic Ads

Snapchat Dynamic Ads are a simple and effective way to reach new customers. If you sell products online, have a young target audience, and you're not already using Snapchat, you might want to change that.

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Apr 7, 2021

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Giovanni Miranda

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