Ecommerce continued its torrid growth, reaching $91.7 billion in sales from Nov. 1 to Dec. 31, 2016. That caps an 11% growth over 2015 figures. Most impressively, out of the 61 days measured, 57 topped the $1 billion mark. Not surprisingly, Cyber Monday took the top single-day total with $2.7 billion. What was surprising was the Tuesday after Cyber Monday, which saw the second-highest total with $2.2. billion according to comScore.
Bryan is a digital marketer with roots in journalism and creative writing. Over the past decade, he's helped hundreds of online retailers develop and implement ecommerce marketing strategies. When he isn't educating retailers on ecommerce, he's out exploring South Florida and stalking local breweries.
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