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Strategy

6 Ways Marketplaces Promote Brand Success

As you consider your options and explore varying ecommerce models, here are six ways you can benefit from selling on a marketplace.

Posted on 
Feb 23, 2022
  by
Giovanni Miranda
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Strategy

Thrive on Live: Live Commerce Strategies for 2022

Let's talk about live commerce strategy and what you should consider when planning live commerce events.

Posted on 
Feb 16, 2022
  by
Giovanni Miranda

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Strategy

And… We’re Live! Marketing Your Products With Live Commerce

Online shopping is convenient, but there's no denying it commonly lacks engagement. Live commerce aims to address that and more.

Posted on 
Jan 31, 2022
  by
Giovanni Miranda

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Google

Attract Shoppers With Free and Fast Shipping Labels on Google Product Listings

There's no denying that Google Shopping is bustling with merchants of all kinds, but there's one tried-and-true way to make your products stand out.

Posted on 
Jan 25, 2022
  by
Giovanni Miranda

Read More
Google

Delight Shoppers and Boost Conversions With Google Promotions

If you sell products on Google and you’re looking for a way to boost product visibility, incentivize clicks and potentially increase conversions, then look no further than Google Promotions.

Posted on 
Jan 18, 2022
  by
Giovanni Miranda

Read More
Product Data

8 Ways to Prepare Your Product Data for Top Marketplace Performance

Transitioning your ecommerce site product data to work on a marketplace isn't always 1:1, but here are some big picture best practices to prepare your catalog for top marketplace performance.

Posted on 
Jan 10, 2022
  by
Giovanni Miranda

Read More
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All Posts

Preparing for AI-Driven Ecommerce: How to Optimize Product Feeds for Smarter Shopping Platforms

Bryan Falla
December 25, 2024
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Ecommerce

The Future of Google Shopping Tracking: Unlocking the Potential of srsltid

Carlos Rodriguez
December 20, 2024
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Google

7 Actionable Tips for Improving Your Ecommerce Customer Lifetime Value

Bryan Falla
December 18, 2024
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Strategy

How Data Analytics Can Enhance Your Ecommerce Inventory Management

Bryan Falla
December 16, 2024
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Inventory Management

What Google Ads Editor 2.8 Means for Ecommerce Advertisers: Preparing for AI-Driven Campaign Management

Carlos Rodriguez
December 9, 2024
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AI vs Traditional Search and What Perplexity Means for Ecommerce Leaders

Carlos Rodriguez
November 27, 2024
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Pinterest for Ecommerce – A GoDataFeed Guide to Maximizing Product Feed Impact

Carlos Rodriguez
November 22, 2024
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Preparing Your Business for the FTC's New "Click-to-Cancel" Rule

Bryan Falla
November 18, 2024
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Ecommerce

Google Sale Events Pushes Holiday Deals to Shopping, Search & YouTube with Single Upload

Bryan Falla
November 16, 2024
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Google

GDPR Compliance Guide for Ecommerce: Best Practices to Protect Customer Data and Build Trust

Bryan Falla
November 6, 2024
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GDPR

AI-Driven Ads, Smarter Listings - How Amazon is Setting New Standards for Ecommerce

Eliza Shehadeh
November 5, 2024
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Amazon

Google Ads Ranking Algorithm Update: Impact on Performance Max and Shopping Campaigns

Bryan Falla
October 23, 2024
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Featured Posts

Google Just Cut Merchants Out of the Funnel — With Agentic Commerce and Accelerated Checkout
Google

Google Just Cut Merchants Out of the Funnel — With Agentic Commerce and Accelerated Checkout

Google’s new ‘Checkout on Merchant’ is reshaping the ecommerce funnel—bypassing product pages and turning your product feed into the point of sale. Learn what this means for your campaigns and how to optimize your feed for agentic commerce.

Carlos Rodriguez
June 13, 2025
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Channel-Level Visibility in Performance Max Brings New Clarity to Your Campaigns
Google

Channel-Level Visibility in Performance Max Brings New Clarity to Your Campaigns

Performance Max is no longer a black box. With new channel-level visibility, you can finally see how each surface is performing—and make smarter, more targeted decisions because of it. Here’s how to start using the data.

Carlos Rodriguez
June 10, 2025
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