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Google

Google Shopping Actions: Everything You Need to Know

It's been a long time since there was this much buzz about an online selling platform. What makes Google Shopping Actions unique is its combination of clout and infrastructure. Having "Google" on the label doesn't hurt, but having Google Shopping as an ad delivery system is the real winning detail here.

Posted on 
Oct 18, 2018
  by
Bryan Falla

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Google

How to Set Up a Google Shopping Campaign

Selling on Google Shopping can seem like a daunting task. Not only do you need to worry about optimizing your product feed, but you also need to figure out how to structure your Google Shopping Campaign to build up your online presence.

Posted on 
Oct 17, 2018
  by
Nicole Santoro

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Walmart

How to Disable Walmart Value Shipping

Walmart has built a reputation on being the place to shop to save money. Hence their slogan “Save Money, Live Better.” And even though they’ve ventured into the world of an ecommerce marketplace by allowing third-party sellers on their site, they still want their customers to score good deals. That’s why it isn’t surprising that Walmart encourages third-party sellers to give customers free shipping.

Posted on 
Oct 5, 2018
  by
Nicole Santoro

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Walmart

What is Walmart's Enhanced Marketplace Returns Program?

Launched on October 1, 2018, Walmart’s enhanced Marketplace Returns program is another step towards a best-in-class customer experience and improved seller tools. The program promotes a more seamless return environment and ultimately simplifies the customer experience.Customer benefits include: Clear return policies for each item (documented on item pages) Ability for customers to print return shipping labels directly from their Walmart accounts Return assistance from Walmart’s customer service team Business benefits include: Ability to set a custom return policy for individual items Specifying other factors in return policies (return windows, restocking fees, shipping fees, etc.) New Returns dashboard that will make return management easier, faster, and more efficient The option to use Walmart’s discounted Returns Shipping Service What's Changing?Although the program went live on October 1, sellers will have until October 31 to prepare their accounts for the changes. Any accounts that haven’t changed their settings by the deadline will automatically be updated to the program’s new default settings. Some settings require operational planning, so be mindful and don’t delay.What Next?The sooner you prepare, the sooner you’ll be ready for the inevitable. You can start by: Reading the complete Marketplace Returns Policy Go to Seller Help to review detailed guides for all program settings and tasks Reviewing Walmart’s official webinar slides Program Fundamentals and Policy Overview Returns and Refunds API Overview and sample payload Reviewing API documentation if you integrate with Walmart through direct API Updating your settings and requesting account activation Your customer returns will be managed by the new process as soon as your account is activated.If you have any questions about Walmart's new enhanced Marketplace Returns program and how it will integrate into GoDataFeed, feel free to contact our support team.

Posted on 
Oct 3, 2018
  by
Giovanni Miranda

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Walmart

What’s new in Walmart V3?

Walmart made some changes to their full item specs when they launched version 3 last year. While version 2 is still hanging in there, Walmart plans on deprecating it soon. To prevent any future errors, you’ll want to hop on board with the new changes.

Posted on 
Oct 3, 2018
  by
Nicole Santoro

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Google

What is Parallel Tracking?

Google Ads parallel tracking is here and it’s going to make landing pages load much faster. That’s because, unlike the traditional linear redirect model, which sends customers through one or more tracking URLs, parallel tracking enables click measurement as a background process. This smoother process can lead to increased conversions, and improved ad performance.

Posted on 
Oct 3, 2018
  by
Giovanni Miranda

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Product feed basics
Intro to Product Feeds
A brief introduction to product feeds.
Product Feed File Formats
A breakdown of the various product feed file formats.
Product Attributes
An overview of product attributes, which are the fields of data that catalog product details.
Product Identifiers
Here we cover the three types of product identifiers and their roles in your product data.
Data Ecosystems
Let's talk about the 3 types of data ecosystems that pertain to ecommerce businesses.
Product Feed Creation
Creating a feed is simple, but feed success is driven by your toolset.
Product Feed Distribution
The means by which product feeds get to their channels.
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Gil Elias
Rodney Laws
Robert Rand
Adam Riemer
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Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next

Carlos Rodriguez
May 7, 2025
Google

How to Fix Overly Long Product Titles Using ChatGPT

Bryan Falla
April 29, 2025
AI

Smart Speakers Are Shopping for Your Customers. Can They Find You?

Carlos Rodriguez
April 24, 2025
Ecommerce

How AI Is Transforming Omnichannel Support

Carlos Rodriguez
April 17, 2025
Omnichannel

The Future of Shopping Is Personal—But It Starts with Smarter Feeds

Carlos Rodriguez
April 8, 2025
AI

How to Fix Google Merchant Center Policy Violations with AI

Bryan Falla
April 3, 2025
AI

How to market your products for free

Carlos Rodriguez
March 31, 2025
Ecommerce

Getting Pinterest Catalogs Right: How to Drive Product Visibility, Shopping Ads, and Sales

Bryan Falla
March 21, 2025
Pinterest

Managing the Intelligence Behind AI-Driven Commerce

Bryan Falla
March 17, 2025
AI

Q1 Isn’t Downtime—It’s Your Chance to Fix These 19 Ecommerce Roadblocks

Bryan Falla
March 11, 2025
Strategy

How to Fix Missing Product Attributes with ChatGPT

Bryan Falla
March 7, 2025
Product Data

Google Launches AI Lifestyle Image Generator for Product Ads

Carlos Rodriguez
March 3, 2025
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Featured Posts

Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next
Google

Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next

Google’s new Performance Max reporting doesn’t just show you what’s working—it reveals where your results are really coming from. Here’s why that matters, and how to use it to rethink your campaigns, creative, and ecommerce strategy.

Carlos Rodriguez
May 7, 2025
How to Fix Overly Long Product Titles Using ChatGPT
AI

How to Fix Overly Long Product Titles Using ChatGPT

Long product titles slowing you down? See how ChatGPT can help you clean them up faster — and why a few simple fixes can make a big difference for your feed.

Bryan Falla
April 29, 2025
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