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Guide to Google Shopping Bidding Strategies

Google Shopping Campaigns are designed to give companies like yours another opportunity to engage shoppers using the world’s most popular search engine.That’s an absolutely massive opportunity.

Posted on

Aug 15, 2022

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New in GoDataFeed: Optimizations, integrations and updates

Since our last release, our team has been working hard to optimize our database to give you the ability to control your catalogs on a faster platform with added support for divergent file formats such as JSON and Generic XML files and configured our software to provide the ability to use different languages including most character encodings (ascii).

Posted on

Jul 15, 2022

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The Critical Role of Feed Management in Ecommerce

It's no wonder so many ecommerce managers opt to pay thousands of dollars to have someone else manage their product feeds. Feed management, in particular, involves tight, scaling demands that are best handled by a dedicated team specialist. Unfortunately, feed management is often priced out of reach for most online retailers. Using feed management services is often a luxury reserved for big-budget merchants until now.

Posted on

Jun 20, 2022

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ROAS Checklist: 10 Simple Tests for Your Ecommerce Ads

When people search for products, browse social, and shop on marketplaces, there are thousands of advertisers vying for their attention. So how do you win the click – and the sale? Use these 10 simple tests to create engaging, enticing ecommerce ads.

Posted on

May 23, 2022

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Social proof: Audiences and platforms pivot to social commerce

Social commerce has come of age. In this blog post, we will explore social media's impact on consumer purchase behavior and retail advertising by looking at quantitative and anecdotal proof of the shift toward social commerce — and how the changing landscape benefits both buyers and sellers.

Posted on

May 12, 2022

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8 Steps to Creating a Product Page that Converts (with Examples)

Conversion Rate Optimization is the art and science of persuading delighting customers into buying. As ecommerce marketers, that means increasing how many people buy our product. It can also mean increasing how much shoppers spend while they’re in our store. It can even mean getting shoppers to share their love of a product. Whatever your goal, CRO can help.

Posted on

Mar 28, 2022

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Bryan Falla

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