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Meta

Did Meta Just Solve Ecommerce’s Checkout Problem

Meta Checkout fundamentally diverges from traditional Meta product ads, shifting from a pay-per-click model to a more transaction-focused approach. Instead of charging advertisers every time someone clicks on their ad, Meta Checkout enables users to make purchases directly on Facebook or Instagram, which means merchants only pay when a sale occurs.

Posted on 
Jul 3, 2023
  by
Bryan Falla
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Meta

The Benefits of Meta Checkout for Facebook & Instagram Shops

By providing a seamless shopping experience that keeps shoppers tethered to your Shop across various touchpoints, Meta Checkout gives you the opportunity to be present (and purchasable) when and where it matters most. But that’s only one aspect. Let’s take a closer look at some of the benefits of toggling on your Meta Checkout.

Posted on 
Jun 26, 2023
  by
Bryan Falla
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Facebook

How Meta is Ushering in a New Era of Social Commerce

The world of social commerce is on the brink of a seismic shift. Meta's in-app shopping system, entitled Meta Checkout, allows users can enjoy a seamless shopping journey without leaving the comfort of Facebook or Instagram.

Posted on 
Jun 6, 2023
  by
Bryan Falla
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Ecommerce

Top 10 Ecommerce Tools to Get Your Shop to Its First $1M and Beyond

Optimization is something that’s always top of mind. After you’ve added exit pop-ups to your website, think about improving your product reviews. After you’ve optimized your product reviews, think about adding UGC. On and on it goes. In this article, we share 10 tools that will help you optimize your ecommerce business, so that you can generate more revenue. Let’s get your shop to its first $1M!

Posted on 
Nov 23, 2022
  by
Peter Harrigan Jr
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Social Commerce

Social proof: Audiences and platforms pivot to social commerce

Social commerce has come of age. In this blog post, we will explore social media's impact on consumer purchase behavior and retail advertising by looking at quantitative and anecdotal proof of the shift toward social commerce — and how the changing landscape benefits both buyers and sellers.

Posted on 
May 12, 2022
  by
Bryan Falla
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Ecommerce

This Month in Ecommerce - November 2020

Missed out on some of the month's most important ecommerce developments? No worries, we've got you covered.

Posted on 
Nov 30, 2020
  by
Giovanni Miranda
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Facebook

Sell on Facebook and Instagram With Shops

Facebook just announced a bunch of ecommerce upgrades to their platforms. Let's talk about what we know.

Posted on 
May 28, 2020
  by
Giovanni Miranda
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Facebook

Using Facebook & Instagram for Product Marketing

A lot of good can come from having your products on Facebook and Instagram. Let's talk about making the most of your catalog and leveraging what these platforms have to offer.

Posted on 
Mar 25, 2020
  by
Giovanni Miranda
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Facebook

Drive Sales With Facebook Dynamic Product Ads

Facebook dynamic ads have the potential to massively benefit any online store. Let's talk about how you can cover a lot of ground with just one simple ad campaign.

Posted on 
Mar 10, 2020
  by
Giovanni Miranda
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Facebook

Using Ad Relevance Diagnostics to Improve Your Facebook Ads

So you’re looking to improve your Facebook ads. Fortunately, Facebook does a great job pointing you in the right direction with their ad relevance diagnostics.

Posted on 
Mar 5, 2020
  by
Giovanni Miranda
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Ecommerce

2020 Ecommerce Channel Mix [Infographic]

The ecommerce landscape has seen quite a bit of change over the past decade. These are the most viable platforms to consider for your omnichannel marketing strategy.

Posted on 
Feb 26, 2020
  by
Giovanni Miranda
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Ecommerce

'Tis the Season: 2019 Holiday Season Ecommerce Overview

We're now half way into November and it already feels like the holiday machine is in full force. To hype you up for what's to come, we put together a holiday infographic.

Posted on 
Nov 14, 2019
  by
Giovanni Miranda
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Ecommerce

Top Ecommerce Channels Tip Sheet (2019)

With the holiday season around the corner, there's plenty to be mindful of. Here's are some optimization tips for the top ecommerce channels of the year.

Posted on 
Oct 10, 2019
  by
Giovanni Miranda
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Ecommerce

The Dynamic Appeal of Social Product Ads

Listing your products on shopping engines and marketplaces is important, but you shouldn't stop there. You need to meet your audience where they hang out, on their social feeds.

Posted on 
Sep 18, 2019
  by
Giovanni Miranda
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Facebook

Optimizing Images for Dynamic Product Ads on Facebook and Instagram

When advertising on Facebook and Instagram, you're not just competing against other retailers. To make your ads stand out, you need eye-catching imagery and copy that supports it.

Posted on 
Sep 12, 2019
  by
Giovanni Miranda
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“GoDataFeed is considered by many to be 'king of the castle' when it comes to data feed tools. It’s integrated with many CSEs in addition to Google Shopping.”