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Ecommerce

Back-to-School: Retail Spending Continues to Add Up

This year, shoppers are expected to spend $75.8 billion on supplies, apparel and electronics for back-to-school.

Posted on 
Aug 11, 2018
  by
Nicole Santoro

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Amazon

Product Title Optimization Templates for Amazon Listings

Titles are one of the most important features of any Amazon listing. Without an optimized title, your products may not be found by potential customers and, as a result, yours sales will suffer. In order to build that perfect title, there are certain formulas that you can use as guidelines. With that being said, not all titles follow the same format. The format all depends on what category you are selling in and the specific product type. 

Posted on 
Aug 9, 2018
  by
Nicole Santoro

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Ecommerce

How to Create Customer Profiles Using Shopping Channel Data

Here's how to use your channel data to create customer profiles.

Posted on 
Jul 28, 2018
  by
Bryan Falla

Read More
Ecommerce

Use these Ecommerce KPIs to Identify Opportunities for Growth

When most people think about their online KPIs, they tend to think about website traffic – how many people are coming to my site? While traffic is definitely an important metric to understand and improve, it’s not worth any money to your company – at least not on its own.

Posted on 
Jul 23, 2018
  by
Bryan Falla

Read More
Ecommerce

How to Improve Your WooCommerce Sales Right Now

We've compiled a list of WooCommerce plug-ins to improve your site functionality and customer shopping experience, all with the goal of helping you bring in more shoppers and close more deals.

Posted on 
Jul 19, 2018
  by
Bryan Falla

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Google

The Complete Guide to Optimized Google Shopping Campaigns

Google Shopping is the entry point to all things retail on Google. Product listing ads, dynamic remarketing ads, local inventory ads, Manufacturer Center, you name it, these all depend on a Google Shopping foundation. So it makes sense that Google Shopping is far and away the most important marketing channel for ecommerce marketers looking to reach Google's one billion users.

Posted on 
Jul 18, 2018
  by
Bryan Falla

Read More
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Threads Ads & What Ecommerce Marketers Need to Know

Carlos Rodriguez
February 27, 2025
Ecommerce

Where to Sell in 2025? The Real Differences Between Amazon, eBay, and Walmart.

Carlos Rodriguez
February 19, 2025
Ecommerce

Google's AI Overview Prefers Video: Why Your Product Pages Are Losing Search Traffic

Bryan Falla
February 14, 2025
AI

Proven Strategies to Optimize Your Meta Ads for Ecommerce Success

Carlos Rodriguez
February 10, 2025
Meta

Amazon Best Sellers Rank Explained: How It Works and How to Climb the Rankings

Eliza Shehadeh
February 5, 2025
Amazon

AI Product Discovery Is Here: Optimizing for Google's Shopping Assistant and Beyond

Bryan Falla
January 24, 2025
Google

Life After Amazon Today: Adapting to a New Era of Same-Day Fulfillment

Bryan Falla
January 7, 2025
Amazon

Preparing for AI-Driven Ecommerce: How to Optimize Product Feeds for Smarter Shopping Platforms

Bryan Falla
December 25, 2024
Ecommerce

The Future of Google Shopping Tracking: Unlocking the Potential of srsltid

Carlos Rodriguez
December 20, 2024
Google

7 Actionable Tips for Improving Your Ecommerce Customer Lifetime Value

Bryan Falla
December 18, 2024
Strategy

How Data Analytics Can Enhance Your Ecommerce Inventory Management

Bryan Falla
December 16, 2024
Inventory Management

What Google Ads Editor 2.8 Means for Ecommerce Advertisers: Preparing for AI-Driven Campaign Management

Carlos Rodriguez
December 9, 2024
Google
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Featured Posts

Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next
Google

Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next

Google’s new Performance Max reporting doesn’t just show you what’s working—it reveals where your results are really coming from. Here’s why that matters, and how to use it to rethink your campaigns, creative, and ecommerce strategy.

Carlos Rodriguez
May 7, 2025
How to Fix Overly Long Product Titles Using ChatGPT
AI

How to Fix Overly Long Product Titles Using ChatGPT

Long product titles slowing you down? See how ChatGPT can help you clean them up faster — and why a few simple fixes can make a big difference for your feed.

Bryan Falla
April 29, 2025
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