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2021 Google Product Data Specs Update
The focus of this year's Google product data specs update is on improving the quality of product information across free listings and Shopping ads.
This Month in Ecommerce - April 2021
Missed out on some of the month's most important ecommerce developments? No worries, we've got you covered.
Cashing in on Snapchat's Dynamic Ads
Snapchat Dynamic Ads are a simple and effective way to reach new customers. If you sell products online, have a young target audience, and you're not already using Snapchat, you might want to change that.
This Month in Ecommerce - March 2021
Missed out on some of the month's most important ecommerce developments? No worries, we've got you covered.
Video Commerce Is Coming: YouTube Shopping
People would totally buy on YouTube if they could. As it turns out, we may be getting the long-rumored YouTube Shopping feature after all.
4 Tips to Integrate TikTok Into Your Marketing Strategy
Ecommerce sellers have a lot to gain should they adjust their product marketing strategies to fit in with current trends. Here are 4 tips to help integrate TikTok into your marketing strategy.
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Featured Posts
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Google Just Cut Merchants Out of the Funnel — With Agentic Commerce and Accelerated Checkout
Google’s new ‘Checkout on Merchant’ is reshaping the ecommerce funnel—bypassing product pages and turning your product feed into the point of sale. Learn what this means for your campaigns and how to optimize your feed for agentic commerce.
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Channel-Level Visibility in Performance Max Brings New Clarity to Your Campaigns
Performance Max is no longer a black box. With new channel-level visibility, you can finally see how each surface is performing—and make smarter, more targeted decisions because of it. Here’s how to start using the data.
