Feed not refreshed recently

Snapchat recommends refreshing catalog feeds at least daily. Feeds that go stale lose pacing accuracy and trigger a diagnostic warning that affects catalog quality scores.

The scheduled fetch URL stopped responding, the FTP credential rotated, or the manual upload cadence lapsed. Snapchat's dynamic ads need recent prices and stock to avoid showing shoppers products that aren't actually available.

1. Open Catalog Manager and check the last-ingested timestamp.
2. If you use a scheduled fetch URL, verify it returns a current file.
3. Move to a daily schedule and add a feed-monitoring alert.
4. Trigger a manual ingestion to clear the warning immediately.
5. Document the cadence so it doesn't lapse again during code freezes.

• Letting holiday code freezes pause the feed pipeline for a week+
• Trusting a 'weekly' refresh cadence inherited from a different channel