← All disapproval codes
critical GAMBLING_PROMOTION_RESTRICTED_

Gambling promotion restricted in market (reason 10)

What this means

Microsoft Advertising restricts the promotion of gambling services to specific countries and regions; your offer is targeting a market where gambling ads are not allowed.

Why this happens

Microsoft Merchant Center flags products that fall under restricted/prohibited categories — counterfeits, restricted weapons, healthcare claims requiring certification, financial services, alcohol, gambling, adult content, or restricted destinations.

How to fix it

  1. Read the linked policy article carefully to understand exactly what's restricted.
  2. If your product is genuinely permitted but flagged in error, request a re-review — but make sure your content is squeaky-clean first.
  3. If selling regulated products, apply for the appropriate program enrollment with required certifications.
  4. Remove or modify product titles, descriptions, and images that imply prohibited content.

Common pitfalls