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critical Incorrect tax information

How to fix: Incorrect tax information

What this means

Google found that the tax you submitted for US-targeted products, in the tax attribute or in account-level tax settings, was lower than the tax charged at checkout on your site. Since July 2025 Google no longer uses merchant-submitted US tax data, so this issue is mostly historical. When it still appears it points at legacy tax values in the feed or a price that has tax baked in.

Why this happens

Older feeds or integrations still send tax or tax_category values; account-level tax settings created before July 2025 disagreed with the real checkout rate; or the price attribute includes sales tax, so Google's comparison with the landing page fails.

How to fix it

  1. Remove the tax and tax_category attributes from US-targeted feeds. Google now calculates tax automatically from the shopper's location.
  2. Keep the price attribute tax-exclusive for the United States and Canada and display taxes on the checkout page.
  3. Re-upload the feed or wait for the next scheduled fetch so Google re-processes the items; legacy tax checks clear on re-processing.
  4. If the issue persists, open the product in Diagnostics and check for Price mismatch: the landing-page price must equal the feed price before tax.
  5. For VAT and GST markets, include the tax in the price attribute and make sure the landing page shows the same tax-inclusive price.

Common pitfalls