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critical unauthorized healthcare claim

Unauthorized healthcare claim

What this means

Your title or description makes a health claim Google considers regulated — 'cures', 'treats', 'detoxifies', etc. Claims trigger restricted-product policies.

Why this happens

Supplements, skincare, and wellness products often use marketing language that crosses into prohibited claims. Google's policies are strict about implied medical efficacy.

How to fix it

  1. Audit titles and descriptions for: cures, treats, prevents, heals, detoxifies, miracle, anti-aging.
  2. Replace with descriptive product attributes or testimonials (which have their own rules).
  3. For genuine OTC/medical products, apply for healthcare advertiser certification.
  4. Resubmit with sanitized copy.

Common pitfalls