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warning 90158

Error 90158 — Handling time too long

What this means

Handling time (fulfillment latency) is set higher than Amazon's category limit, making the listing ineligible for Buy Box.

Why this happens

Setting 5+ day handling time on standard products. Most categories cap at 3 days for full Buy Box eligibility.

How to fix it

  1. Reduce fulfillment_latency to 1–3 days.
  2. If your fulfillment genuinely takes longer, switch to FBA where Amazon handles ship times.
  3. Consider made-to-order categories which permit longer handling but limit visibility.

Common pitfalls