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critical 13601

Error 13601 — Product type mismatch

What this means

The product_type you assigned doesn't match the category Amazon classified your product into based on title and attributes.

Why this happens

Submitting a product with title 'Running Shoes' under 'KITCHEN' product_type — Amazon's classifier overrides and rejects the misclassification.

How to fix it

  1. Search Amazon's product_type reference for the correct value matching your product.
  2. Use the most-specific leaf-level type, not parent.
  3. Update product_type in your feed and resubmit.

Common pitfalls