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Google Shopping makes effective product marketing feasible, but there seems to be some confusion around how and where product ads are surfaced. Let's clear that up!
To help sellers navigate these uncertain times, we are sharing a list of resources from around the retail industry, the ecommerce community and beyond.
Exposure troubles and lost sales are common ecommerce obstacles with no shortage of solutions. One of the most effective options involves leveraging the marketing capabilities of the world’s most popular social network, Facebook.
So you’re looking to improve your Facebook ads. Fortunately, Facebook does a great job pointing you in the right direction with their ad relevance diagnostics.
The ecommerce landscape has seen quite a bit of change over the past decade. These are the most viable platforms to consider for your omnichannel marketing strategy.
Google's newest free marketing program, Surfaces Across Google, is a win for both shoppers and merchants.
