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Google

How Google Decides Which Product Ads to Show

Google Shopping makes effective product marketing feasible, but there seems to be some confusion around how and where product ads are surfaced. Let's clear that up!

Posted on 
Mar 17, 2020
  by
Giovanni Miranda
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Ecommerce

COVID-19 Resources & Information for Online Retailers

To help sellers navigate these uncertain times, we are sharing a list of resources from around the retail industry, the ecommerce community and beyond.

Posted on 
Mar 16, 2020
  by
Bryan Falla
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Facebook

Drive Sales With Facebook Dynamic Product Ads

Exposure troubles and lost sales are common ecommerce obstacles with no shortage of solutions. One of the most effective options involves leveraging the marketing capabilities of the world’s most popular social network, Facebook.

Posted on 
Mar 10, 2020
  by
Giovanni Miranda
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Facebook

Using Ad Relevance Diagnostics to Improve Your Facebook Ads

So you’re looking to improve your Facebook ads. Fortunately, Facebook does a great job pointing you in the right direction with their ad relevance diagnostics.

Posted on 
Mar 5, 2020
  by
Giovanni Miranda
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Ecommerce

2020 Ecommerce Channel Mix [Infographic]

The ecommerce landscape has seen quite a bit of change over the past decade. These are the most viable platforms to consider for your omnichannel marketing strategy.

Posted on 
Feb 26, 2020
  by
Giovanni Miranda
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Google

How to Get Free Exposure On Surfaces Across Google

Google's newest free marketing program, Surfaces Across Google, is a win for both shoppers and merchants.

Posted on 
Feb 11, 2020
  by
Lin Grosman
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