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Google

How to Optimize Your Google Shopping Images

A picture's worth a thousand words. Especially in Google Shopping PLAs! We’ve compiled a list of optimization tricks to help get you started.

Posted on 
Feb 16, 2018
  by
Nicole Santoro

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Google

7 Ways You're Not Selling on Google (But Should Be)

You probably already have your products up on Google, but here are even more ways Google can help you increase sales and revenue.

Posted on 
Feb 6, 2018
  by
Nicole Santoro

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Ecommerce

The Future of Ecommerce, 2018 and Beyond

Today, we look to the future with the greatest of optimism. Below are a few "predictions" that we think will come to fruition over the course of this year and the next few years.

Posted on 
Jan 18, 2018
  by
Bryan Falla

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Ecommerce

Channel Specific Title Optimization Formulas

Product title optimization can lead to a higher chance of conversions and more sales. In this post, we break down some of the key differences to think about when it comes to title creation for each channel.

Posted on 
Jan 17, 2018
  by
Nicole Santoro

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Google

Google Shopping PLA Title Optimization & Templates

If you’re struggling to find success on Google Shopping, it's time to revisit your PLA titles. In this post we look at title optimization strategies and provide you with ready-to-use templates.

Posted on 
Jan 12, 2018
  by
Nicole Santoro

Read More
Google

How to Use Google Shopping to Create Customer Lifetime Value

Here's something to consider: you may be misjudging your ROI. In this post we show you how to squeeze more ROI out of each Google Shopping conversion.

Posted on 
Jan 4, 2018
  by
Bryan Falla

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How to Format Your Logo for Google Shopping Actions

Giovanni Miranda
December 12, 2018
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Google

What is Visual Search?

Giovanni Miranda
December 14, 2018
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Ecommerce

2019 Ecommerce Calendar of Events

Giovanni Miranda
December 28, 2018
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Top 10 Ecommerce Channels

Giovanni Miranda
January 9, 2019
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How to Use Google Shopping Product Identifiers

Nicole Santoro
January 13, 2019
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Conversion Optimization for Google Shopping Campaigns

Bryan Falla
January 14, 2019
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How to Use Custom Labels for Google Shopping Campaigns

Bryan Falla
January 16, 2019
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Using Negative Keywords in Google Shopping Campaigns

Giovanni Miranda
February 1, 2019
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How to Optimize Google Shopping Product Categories

Giovanni Miranda
February 6, 2019
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Google Shopping Actions Feed Specs Guide

Giovanni Miranda
February 11, 2019
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What to Look For in a Shopping Cart Platform

Gonzalo Gil
February 13, 2019
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Amazon Advertising: What You Need to Know in 2019

Trevor George
February 18, 2019
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Featured Posts

Google Just Cut Merchants Out of the Funnel — With Agentic Commerce and Accelerated Checkout
Google

Google Just Cut Merchants Out of the Funnel — With Agentic Commerce and Accelerated Checkout

Google’s new ‘Checkout on Merchant’ is reshaping the ecommerce funnel—bypassing product pages and turning your product feed into the point of sale. Learn what this means for your campaigns and how to optimize your feed for agentic commerce.

Carlos Rodriguez
June 13, 2025
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Channel-Level Visibility in Performance Max Brings New Clarity to Your Campaigns
Google

Channel-Level Visibility in Performance Max Brings New Clarity to Your Campaigns

Performance Max is no longer a black box. With new channel-level visibility, you can finally see how each surface is performing—and make smarter, more targeted decisions because of it. Here’s how to start using the data.

Carlos Rodriguez
June 10, 2025
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