google merchant center
5 Ways Your 'Approved' Product Feed is Leaking Ad Spend
Your feed says “Approved,” but your ads still underperform. This post breaks down five hidden data issues—like GTIN gaps and variant suppression—that quietly drain your budget and bury your best products.
Before You Increase Ad Spend, Look at Your Product Feed
Think your ad budget is the problem? It might be your product feed. Discover how overlooked data issues silently drain your ROAS—and what to fix before scaling spend
How Product Feed Structure Impacts ROAS and Campaign Reach
If your product feeds are just 'good enough to get approved,' you're leaving money on the table. Discover the hidden data issues quietly draining your ecommerce campaigns — and how to fix them before your budget pays the price.
How to Fix Google Merchant Center Policy Violations with AI
Struggling with Google Merchant Center policy violations? Learn how to use AI tools like ChatGPT to detect, fix, and prevent listing errors—so you can stay compliant, avoid disapprovals, and maximize your product visibility.
Google Merchant Center Next Limitations
Google Merchant Center next is out offers a host of new features — and challenges. In this post, we dig into how to how to make the most of the New Merchant Center. Dive into the full post to learn more!
How Top Quality Store Badges Boost Trust and Sales in Ecommerce
Unlock the secrets to boosting your ecommerce credibility and driving sales with Google’s Top Quality Store Badge. Discover why this badge is a game-changer for online stores and learn the exact steps to earn and maintain it. Elevate your store's reputation and stand out in a competitive market—read on to find out how.

12 Best Practices for Promotions on Google Merchant Center
For most consumers, online shopping is a must these days. but more important than online shopping is online saving. Promotions on Google Merchant Center are a proven way to enhance any and all campaigns by improving conversions, dropping CPA, and encouraging repeat sales.

Google Sunsets FTP Merchant Center Data Feeds
Important news update on the state of FTP feed files for Google Merchant Center. This will impact all ecommerce professionals who are currently using FTP files to upload product data to Google's Merchant Center

How to Get "Free and Fast Shipping" Label on Google Shopping Product Listings
Free and fast shipping labels let you showcase products that can ship quickly and (preferably) free to give customers the best possible experience. If your delivery time is 5 days or less and you offer free shipping, your products may qualify.

Fixing incorrect product identifier [mpn]
These warnings are intended to notify merchants that the MPN submitted in their product feeds has an incorrect value. In September 2021, Google will begin disapproving products whose MPNs were issued warnings for "Incorrect product identifier [mpn]".

Google Shopping Updates - 2020
Google Shopping is always improving. We'll update this page with important 2020 changes.

How to Launch Your Free Google Shopping Listings
Google has effectively redefined product marketing across its ecosystem. Here's what that looks like and what you need to know about getting your products onto Google.

How to Fix Common Google Merchant Center Errors
If left unaddressed, Google Merchant Center errors can turn into a big headache. To help you avoid that, we've compiled a list of the most common issues to look out for plus ways to fix them.

How to Get Free Exposure On Surfaces Across Google
Google's newest free marketing program, Surfaces Across Google, is a win for both shoppers and merchants.


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