google merchant center

For most consumers, online shopping is a must these days. but more important than online shopping is online saving. Promotions on Google Merchant Center are a proven way to enhance any and all campaigns by improving conversions, dropping CPA, and encouraging repeat sales.

Posted on 

Mar 1, 2023

  by

Sarah Bacchus

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Important news update on the state of FTP feed files for Google Merchant Center. This will impact all ecommerce professionals who are currently using FTP files to upload product data to Google's Merchant Center

Posted on 

Feb 21, 2023

  by

Peter Harrigan Jr

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Free and fast shipping labels let you showcase products that can ship quickly and (preferably) free to give customers the best possible experience. If your delivery time is 5 days or less and you offer free shipping, your products may qualify.

Posted on 

Aug 31, 2022

  by

Bryan Falla

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These warnings are intended to notify merchants that the MPN submitted in their product feeds has an incorrect value. In September 2021, Google will begin disapproving products whose MPNs were issued warnings for "Incorrect product identifier [mpn]".

Posted on 

Aug 9, 2021

  by

Bryan Falla

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Google Shopping is always improving. We'll update this page with important 2020 changes.

Posted on 

Aug 5, 2020

  by

Giovanni Miranda

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Google has effectively redefined product marketing across its ecosystem. Here's what that looks like and what you need to know about getting your products onto Google.

Posted on 

May 1, 2020

  by

Giovanni Miranda

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If left unaddressed, Google Merchant Center errors can turn into a big headache. To help you avoid that, we've compiled a list of the most common issues to look out for plus ways to fix them.

Posted on 

Feb 25, 2020

  by

Nicole Santoro

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Google's newest free marketing program, Surfaces Across Google, is a win for both shoppers and merchants.

Posted on 

Feb 11, 2020

  by

Lin Grosman

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