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Google Just Cut Merchants Out of the Funnel — With Agentic Commerce and Accelerated Checkout
Google’s new ‘Checkout on Merchant’ is reshaping the ecommerce funnel—bypassing product pages and turning your product feed into the point of sale. Learn what this means for your campaigns and how to optimize your feed for agentic commerce.
Channel-Level Visibility in Performance Max Brings New Clarity to Your Campaigns
Performance Max is no longer a black box. With new channel-level visibility, you can finally see how each surface is performing—and make smarter, more targeted decisions because of it. Here’s how to start using the data.
Fix Broken Schema and Recover Product Visibility with ChatGPT
Broken or outdated schema can quietly suppress your products in search. This guide shows how to diagnose and fix common structured data issues using ChatGPT.
Meta Is Dropping Native Checkout on Facebook and Instagram Shops
Meta is retiring native checkout on Facebook and Instagram. For ecommerce brands, that means Shops are going full “link in bio.” This post breaks down what’s changing, what to fix in your product feeds, and how to turn this shift into an advantage before the August cutoff.
Google’s AI Shopping Updates Are Here. Feed Readiness Just Got Way More Strategic.
Shoppers are asking better questions, and Google’s AI is answering with product suggestions pulled straight from your feed. In this post, we break down what’s changed—and how to make sure your listings show up when it matters.
Google Now Shows Which PMax Channels Are Driving Results—Here’s What to Do Next
Google’s new Performance Max reporting doesn’t just show you what’s working—it reveals where your results are really coming from. Here’s why that matters, and how to use it to rethink your campaigns, creative, and ecommerce strategy.
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Featured Posts
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Google Just Cut Merchants Out of the Funnel — With Agentic Commerce and Accelerated Checkout
Google’s new ‘Checkout on Merchant’ is reshaping the ecommerce funnel—bypassing product pages and turning your product feed into the point of sale. Learn what this means for your campaigns and how to optimize your feed for agentic commerce.
%20).webp)
Channel-Level Visibility in Performance Max Brings New Clarity to Your Campaigns
Performance Max is no longer a black box. With new channel-level visibility, you can finally see how each surface is performing—and make smarter, more targeted decisions because of it. Here’s how to start using the data.
