8 Trends in 2023 That Have Changed B2C Email Marketing Forever
B2C email marketing is poised for a significant transformation in 2023, driven by advancements in technology, shifting consumer behaviors, and an increased focus on data privacy and sustainability. keep up with this comprehensive guide on the emerging trends and shifts that will redefine B2C email marketing in the coming year, helping you develop more effective and customer-centric campaigns that drive growth and success for your business.
9 Email Optimizations that are Crucial in 2023
You know that email marketing is important for your campaigns, but do you actually know why it’s so crucial? In order to tackle this huge market, we wanted to come up with strategies to optimize each one of your email marketing tactics. Email is a powerful channel, and by using the strategies listed below, you’ll be able to drive more customers to your store and boost your sales. In this article, we share 9 email marketing strategies that you can use to grow your store. Read on to find out more!
11 Free Automation Tools to Streamline Ecommerce Tasks:
Marketing automation is one crucial step that allows professionals to upgrade from a good business to a great one. In this article, we’ve rounded up 11 free automation tools that can help you with your email marketing, inventory management, website optimization, and more.
BIMI for ecommerce brands
BIMI was designed to help brands validate the ownership of their logos and visual identities, and securely transmit them to Google. It also plays a role in email security, specifically as it affects phishing and other email-based scams.
Google Shopping Ads Are Coming to Gmail
This week Google notified advertisers that standard Google Shopping campaigns will soon be surfaced on Gmail. Let's go over what that means.
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