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Fixing incorrect product identifier [mpn]

These warnings are intended to notify merchants that the MPN submitted in their product feeds has an incorrect value. In September 2021, Google will begin disapproving products whose MPNs were issued warnings for "Incorrect product identifier [mpn]".

Posted on 
Aug 9, 2021
Bryan Falla
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How to Use Google Shopping Product Identifiers

In the world of ecommerce and Google Product Listing Ads, unique product identifiers (or UPIs) matter—maybe even more than you think.

Posted on 
Jan 13, 2019
Nicole Santoro
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