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How to Set Up Remarketing Lists for Search Ads (RLSA)

Retargeting ads are pretty much a necessity when it comes to advertising your online store. They help you get your brand back in front of previous site visitors who may have left without completing a purchase. Google offers its own set of remarketing tools to help retailers ramp up their advertising. One popular option is Remarketing Lists for Search Ads, better known as RLSA.

Posted on 
Oct 19, 2018
Nicole Santoro
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