Google's latest ecommerce initiatives, Google Shopping Actions and the revamping of Google Express, make the world's most popular search engine now also one of the most practical platforms to shop on.

Google Shopping Actions enables retailers to surface their products across Google like never before.

With billions of searches happening daily on Google, it's a medium most shoppers already trust. Google's Shopping Actions program enables customers to seamlessly buy products as they're searching on Google, browsing Google Express, or talking to Google Assistant. All while Google handles transactions, returns, and customer service.

GoDataFeed makes it easy to get on Shopping Actions. We've integrated directly with the platform so you can use your existing GoDataFeed account to connect with Google Merchant Center.

Have you considered selling with Google? Reach out to your account rep today to get started.


google shopping actions express assistant search infographic

“Our team optimizes shopping feeds at a granular level – using GoDataFeed – honing every data point that helps determine performance.”
“GoDataFeed's low cost solution provides a single point of integration to optimize, automate and track product feeds.”
“GoDataFeed makes it easy for merchants to market their products on comparison shopping engines and marketplaces.”
“We love GoDataFeed and use it all the time.  It is really simple to integrate GoDataFeed into your website.”
“A multi-pronged marketing endeavor probably seems daunting but it doesn’t have to be. Companies like GoDataFeed exist to help simplify the process.”
“Companies like GoDataFeed provide solutions for managing multiple data feeds. They also automatically upload your feed daily, or even more frequently.”
“Data feed tools automate the process and will undoubtedly save you some energy to tackle larger tasks at hand. Personally, I’ve had good experiences with GoDataFeed.”
“Look at more advanced data feed management tools like GoDataFeed [for] the heavy lifting to get your feed in the right format.”
“GoDataFeed is considered by many to be 'king of the castle' when it comes to data feed tools. It’s integrated with many CSEs in addition to Google Shopping.”