Free ebook

Smart Shopping Campaign Optimization

Together with our partners at Omnitail, a profit-driven marketing agency, we developed the Definitive Smart Shopping Campaign Optimization guide. It's free to download and comes with tons of actionable tips.

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Smart Shopping Campaign Optimization via Product Feed
30%

FC Moto's ROAS with Smart Shopping campaigns

227%

Sportline's increase in conversion value with Smart Shopping campaigns

180%

Magazine.com's revenue lift YOY with Smart Shopping campaigns

What's in the guide?

Optimize Your Feed for Smart Shopping

  • Basic Attributes
  • Critical Attributes

Use Your Feed to Segment by Margin

  • Why You Should Segment by Margin
  • How to Segment by Margin
  • Maximize Profit for Each Segment

Choose the Right Campaign Structure

  • Basic Structure
  • Advanced Structure

Continue to Optimize

  • Update and Sync
  • Test Titles and Images
  • Include Promotions